Kim Kardashian and EmRata Made Their North Face Jackets Look Designer

Everyone's go-to brand for the warmest and most practical winter jackets just got a dual stamp of approval from none other than Kim Kardashian West and Emily Ratajkowski. Both It girls wore different The North Face jackets this week, and we wouldn't blame you for thinking they were wearing Balenciaga or Off-White.

Ratajkowski wore The North Face 1990 Mountain Jacket GTX ($299) on a chilly day in New York City, but she juxtaposed the ski-ready jacket with one of her signature ab-baring crop tops. She finished the outfit with wide-leg pants—a trend we can't stop talking about right now—and simple white sneakers. Meanwhile, West wore a windbreaker with leather leggings and ankle boots in Los Angeles. Her exact jacket doesn't appear to be available online, but we found a very worthy alternative. In case there was any doubt, The North Face can indeed look ridiculously cool. Scroll down to see how Kim Kardashian West and Emily Ratajkowski wear The North Face jackets. 


(Image credit: The Mega Agency)

On Emily Ratajkowski: The North Face 1990 Mountain Jacket GTX ($299)


(Image credit: Backgrid)

On Kim Kardashian West: The North Face jacket

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Next up: Priyanka Chopra's perfect outfit will make you forget about skinny jeans.

Associate Director, Fashion News

Erin got her start as a Who What Wear intern over 13 years ago—back when the site only published a single story per day. (Who What Wear has since increased that number twentyfold.) She graduated magna cum laude from USC, which is how she ended up moving to Los Angeles from her hometown of San Diego. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2016, where she currently holds the title of Associate Director of Fashion News (as well as the unofficial title of resident royal expert—in case you haven't noticed her numerous Meghan Markle and Kate Middleton stories). She spends her days trying to incorporate her idols, Anna Wintour and Roger Federer, into as many stories as possible. Outside of work, she loves tennis, classic rock, traveling, and smothering her dog with affection.