Karla Welch's New App Is Like Having Your Own Celebrity Stylist
We talk a lot about celebrity stylists—what they're buying, who they're dressing, and even how they'd style our own editors. After all, we have to give credit where credit is due: Every memorable red carpet event we cover would not be nearly as intriguing without the help of the behind-the-scenes magicians. While the expert eye of an experienced stylist is usually reserved for A-list clientele, Karla Welch is helping to change that with the launch of her brand-new app called Wishi.
"Wishi is a premium destination for online shopping where personal stylists handpicked by Karla are matched to consumers for a nominal fee of $40 (for the first service tier)," the press release explains. Welch has styled some of the biggest names in Hollywood, from Justin Bieber to Tracee Ellis Ross, so there's no one we'd trust more with our closets.
"From the beginning of my styling career, I've always wanted to find a way to bring what I do to everyone: How to make you feel great," Welch said in a statement. "With Wishi, we have done it! From my favorite feature of uploading your closet to a whole new wardrobe. Your issues aren't an issue and we are here to help." Intrigued? Download the app now, and in the meantime, scroll down to revisit our favorite Karla Welch styling moments.
Next, shop all the under-$200 items Meghan Markle has worn on her South Africa tour.
Erin got her start as a Who What Wear intern over 13 years ago—back when the site only published a single story per day. (Who What Wear has since increased that number twentyfold.) She graduated magna cum laude from USC, which is how she ended up moving to Los Angeles from her hometown of San Diego. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2016, where she currently holds the title of Associate Director of Fashion News (as well as the unofficial title of resident royal expert—in case you haven't noticed her numerous Meghan Markle and Kate Middleton stories). She spends her days trying to incorporate her idols, Anna Wintour and Roger Federer, into as many stories as possible. Outside of work, she loves tennis, classic rock, traveling, and smothering her dog with affection.
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