11 Influencers I Follow for "Cool Mom" Style and the Outfits I'm Copying ASAP
Before having children of my own, I have to admit, I thought that being a mom meant dressing in a stereotypical way. Now, nearly three years and two boys later, I can confidently say that "mom style" is only slightly different from non-mom style—more practical for everyday wear. There are no limitations on what moms can wear, no trends off-limits. In fact, postpartum fashion seems to be improving.
If you don't want to take my word for it, I can easily direct you to many influencers who are universally loved for their style and also happen to be moms. It feels like I blinked and all my favorite It-girls became mothers, and I love seeing how their style has evolved. With Mother’s Day approaching, I'm showcasing eleven of these inspiring ladies. Keep scrolling to see and shop some of their best looks.
She needs no introduction, but here's a little reminder that Aimee Song is the blueprint for cool, LA girl style.
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Whether she's in neutrals or a colorful look, Monikh's outfits always have an organic, effortless feel that I would love to emulate.
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She's always put together yet, even her dressier outfits have a laidback and relaxed feel which I love.
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Whether she's wearing her own brand, vintage, or the latest designer It-item, Anne-Laure Mais never misses.
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If you like to mix it up with your style, look no further than the effortlessly versatile Aysha Sow.
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Aside from having impeccable, polished style, she knows what the people want and drops carousels of straight-up outfit ideas regularly.
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A mom of three (with a fourth on the way), Pernille is the poster girl for cool, Scandi style.
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When it comes to describing Bettina Looney, the keyword is glam.
Come for the cute outfits (and kids), stay for the jaw-dropping floral arrangements.
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Aside from being incredibly stylish, you can tell Hanna Stefansson has fun with fashion—something we should all aspire to do.
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For your daily dose of French girl fashion inspo, look no further than Sabina Socol.
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Next: What to Buy From Zara If Your Vibe Is Sofia Richie But Your Budget Is $100.
Since starting as an intern back in 2013, Nicole Akhtarzad Eshaghpour has held several roles here at Who What Wear, and she is currently Editor-at-Large. Upon joining, she was a senior about to graduate from business school at USC. Fast-forward to 2025, and she's moved to NYC from her hometown of Beverly Hills and spends her workdays a little differently from when she was just starting out. Currently, she focuses on a weekly mélange of shopping content and her Trust Me—Buy This newsletter. As far as her personal style goes, she's largely drawn to neutral, classic pieces but will always make an exception for something colorful or bejeweled as long as it's deemed worthy enough. After all, the only thing she loves more than a party is dressing up for one. On her downtime, she can usually be found at home eating something delicious and trying to force her husband to watch Summer House.
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