Holly Willoughby's Capsule Wardrobe Boils Down to Just 6 Pieces

Holly Willoughby has been a small-screen presence for some time, but over the last few years, with the help of celebrity stylist Angie Smith, she seems to have really perfected what works for her fashion-wise. There's no stopping her, whether we're talking about the many awards she's forever scooping up for her work or her influence on the way many women shop and get dressed each day.

Her daily wares used to largely consist of pleated midi skirts and button-down blouses, but with her newfound confidence and ability to turn her hand to almost any trend, she's found a new array of go-to garments that to rely on. From the two-piece she wears after dark to the top that goes with everything, keep scrolling to see and shop the six pieces that make up Holly Willoughby's capsule wardrobe.

1. SNAZZY SUITING

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(Image credit: @hollywilloughby)

For special occasions (at least, for those that don't call for elegant floor-sweepers), you can bet your Mulberry on the fact that Holly will likely be wearing a standout suit to the event. Forgo a blouse and wear with bold shoes to channel her mood.

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(Image credit: @hollywilloughby)

Shop Snazzy Suiting

Related: 15 Times Celebrities Stepped Out in High-Street Fashion

2. PASTEL CREW-NECK KNITS

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(Image credit: @hollywilloughby)

Be it with midi skirts or tailored trousers, Holly can always rely on a colour-pop knit to offset the bottom half of her outfit. Crew necks are her go-to.

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(Image credit: @hollywilloughby)

Shop Pastel Crew-Neck Knits

Related: These Spring Jacket Trends Will Be All Over Instagram Next Month

3. BLACK CULOTTES

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(Image credit: @hollywilloughby)

Holly regularly turns to culottes to get her tailoring fix. Fitting just above the ankle and with a cute kick-flare, they help accentuate her trademark curves.

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(Image credit: @hollywilloughby)

Shop Black Culottes

Related: The 6 Zara Items Everyone Will Want to Buy in 2019

4. FLORAL MIDI DRESSES

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(Image credit: @hollywilloughby)

Holly's a huge fan of bold prints, with florals proving to be her favourite, particularly in midi-dress form. Bold colours are a must, while sleeves should be cropped and necklines high for the most part.

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(Image credit: @hollywilloughby)

Shop Floral Midi Dresses

Related: Summer 2019 Fashion Trends: Looks You Need to Know

5. FLESH-COLOURED COURTS

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(Image credit: @hollywilloughby)

Barely a day goes by that Holly Willoughby doesn't wear her Gianvito Rossi courts on camera. With the ability to make her legs look even longer than they already are, she proves it's worth taking the time to find a pair that perfectly matches your skin tone.

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(Image credit: @hollywilloughby)

Shop Flesh-Coloured Courts

Related: 10 Petite Celebrities and Their Ultimate Short-Girl Capsule Wardrobe

6. BUTTON-UP PENCIL SKIRTS

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(Image credit: @hollywilloughby)

Holly's hourglass silhouette loans itself to pencil-skirt silhouettes. Make like her and opt for styles with button detail to the side for a modern take on the '50s wardrobe staple. 

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(Image credit: @hollywilloughby)

Shop Button-Up Pencil Skirts

Holly isn't the only TV presenter who's significantly upped her style game. Check out Stacey Dooley's wardrobe must-haves.

Opening Image: Getty Images

Maxine Eggenberger
Deputy Editor

Maxine Eggenberger is Who What Wear UK’s deputy editor and has over twelve years of experience in fashion journalism. She been creating engaging and elevated style content for Who What Wear UK since 2018, covering runway reports, emerging trends, long-form features, self-styled shopping stories, and columns, including her edit of the best new-in buys. She ensures the highest editorial standards are met across the site, works closely with influencer talent on content initiatives, represents the brand at industry events, and regularly contributes to social media. Previously, Maxine appeared on TV in her own fashion segment and has interviewed countless celebrities—everyone from Victoria Beckham to Oscar winner Lupita Nyong’o. 


Prior to Who What Wear UK, Maxine’s career began when, after completing her first-ever internship, she was offered a position on the Look magazine fashion desk. She accepted, leaving university a year early in the process. She went on to become the title's fashion news and commercial content editor, with a stint as InStyle.co.uk’s fashion writer along the way. She later served as Look’s acting Editor in Chief before embarking on a successful freelance career, working with Grazia, The Pool, and Marie Claire amongst others. Maxine works remotely from her countryside home near Edinburgh.