There's one bikini that's proving really popular this summer—a Limoncello-hued textured bikini by under-the-radar Australian swimwear label Fella. Rosie Huntington-Whiteley wore the underwire bikini at the beginning of the year, and since then, it's been appearing again and again on Instagram. In fact, Kendall Jenner wore a version of this two-piece on holiday in Mykonos this week.
What makes this bikini so popular is that there are multiple styles for each colour, meaning you can find the shape that most appeals to you. There's a one-shoulder top, an underwire bra, a more simple bralette-style top and a sportier crop top, along with bikini briefs with varying degrees of coverage. Fella bikinis come in plenty of colours, including burnt orange, forest green and pale blue, but it's this sunflower-yellow colour that's really resonating with the Instagram crowd.
Keep scrolling to see Kendall, Rosie and more in the bathing suit, and then shop more yellow bikinis.
Shop Fella Yellow Bikinis:
Shop More Yellow Bikinis:
Next up, see our guide to the key bikini trends for 2019.
-
Swim, Sandals, and SPF—30 Editor-Loved Summer Sale Finds From Anthropologie, Everlane, and J.CrewVacation-ready deals until June 15.
-
The Classic Swimwear Trend L.A. Fashion People Are Swapping Their Bandeau Bikinis ForNo fuss.
-
I Found It: The Only Denim Trend That Makes Flip-Flops Look Sophisticated Instead of CheapIn Kendall Jenner we trust.
-
Sorry, Cheeky Bikinis—Fashion People Are Reaching For This Equally Chic Style InsteadSpotted on style muses from Paris to Lisbon.
-
Fashion People Are Wearing This $50 Accessory (Kendall Jenner Included), and I Bought It—My Outfits Are Now CoolerThis item is everywhere.
-
Seen Courtside at the Knicks Game: The Anti-Summer Pant Trend That's Surprisingly Everywhere Right NowIt's unexpected, but it works.
-
Kendall Jenner Wore the $60 Mango Top That Looks Designer With Elegant Anti-Trend JeansShe probably got a compliment from Gigi.
-
Kendall Jenner Wore This Pretty 2025 Shirt Trend for Both the Met Gala Red Carpet and the After-PartiesElegance is her main objective.
