Call it an obsession or a hobby or just my job, but not a day goes by that I don't look at a handful of retailers' new arrivals—and that's been the case for as long as I can remember. I've been a Who What Wear editor for over 11 years, and at this point, I can predict which new pieces are going to sell out with very little hesitation. As a shopper, it's a useful special skill to have, but even more importantly, I see it as my duty to warn my fellow shoppers about the pieces you should snag first.
As summer's humidity starts to wane and school buses once again populate the streets, the new fall arrivals are becoming more plentiful by the day. And yes, I've been combing through them daily. The especially chic finds I shopped out below are destined for sold-out status, so before the inevitable happens, I strongly suggest snagging your favorites before everyone else does. Keep scrolling to get started.
The coat everyone obsesses over is restocked and ready to sell out again.
These are already sold out on several other sites. You know what to do.
Already ordered mine.
It comes in black, too, and I fully support ordering both.
Such a chic take on the snake-print shoe trend.
I like that this is a change from the suede shirt jackets of last fall.
For pairing with knee boots and sweaters.
The words Miu Miu flats are synonymous with sold out.
I've already planned so many outfits around these, and I don't even own them yet.
Calling it: These are the It Uggs of fall 2025.
Such an elegant, fall-friendly take on the boho trend.
I'm gearing up for a check-print fall.
You won't regret it.
One thing you can count on each and every fall is that COS will have a stunning outerwear assortment.
Sophisticated schoolgirl vibes.
Buy once; wear forever.
You'll thank me when you realize how often you reach for these.
Yes, more cow print—sue me.
I'm buying this for the holidays, but also for right now.
This already-perfect bag is even better in calf hair.
If Zendaya approves, I approve.
An It-girl wardrobe staple.
Found my next sweatshirt purchase.
Denim midi skirts are to fall what white midi skirts are to summer.
This color!
The word that comes to mind is rich.
Prediction: Brown jeans are going to be the next big denim trend.
Sporty jackets are still very much a thing.
Soon to be spotted on Kendall Jenner.
I apologize if these are already sold out by the time you get to them.
These sweats are too chic to just wear at home.
Too pretty to pass up.
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You're 100% a Fashion Person If You're Wearing This Fall Jacket Trend—I Found 25 of the Chicest Ones for Under $180Instantly elevate your outfit.
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I'm a Frugal Shopper, But I'd Be Willing to Splurge on These 28 Worth-It Fall ItemsNow I just need a black Amex card.
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I Want to Be Old Money, But I Work 9 to 5—These 23 Workbags Make Me Feel RichCarry everything in style.
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Nothing Humbles Your Closet More Than the Zara New Arrivals Section—25 Pieces to Instantly Elevate Your Fall OutfitsDid I mention they're modeled by Alexa Chung?
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33 Gorgeous Fall Coats I'm Considering From Revolve, Mango, and Banana RepublicSuede jackets, funnel-neck coats, and classic trenches ahead.
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I Love the Sweaters at J.Crew, COS, and Zara RN—40 Worth Adding to Your CartThese will elevate your fall outfits.
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The 10 Specific Items Everyone With Elegant Taste Will Buy This OctoberFrom J.Crew's It sweater to Reformation's It shoes.
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My Little Sisters Think I'm Rich—These Are the Under-$150 Finds Making Them Believe ThatA walking (chic) ATM.
