Uniqlo Is a Treasure Trove of Chic Fall Finds—29 Under-$90 Basics I'd Buy Immediately
One word of advice from someone who has worked in fashion for almost a decade: When it comes to chic and affordable basics, don't sleep on Uniqlo. I basically live in Uniqlo's white crew-neck T-shirts (which is obvious from my Instagram feed), as they're perfectly relaxed, great quality (not see-through at all!), and only $20. I recommend it to everyone I know and always end up buying another when it's restocked. But it's not just T-shirts that the Japanese retailer excels at. Uniqlo is a treasure trove of chic fall staples—from luxe-looking cashmere sweaters to cool denim silhouettes (the fashion set love the JW Anderson x Uniqlo jeans). I've also been seeing a ton of cool fashion people wearing Uniqlo's sporty jackets this season, and I've been quick to jump on their funnel-neck windbreakers.
With the start of the new fall season, now is the perfect time to stock up on some chic basics. Keep scrolling below for an edit of my favorite Uniqlo finds for fall. The best part? They're all under $90.

Judith Jones is the associate shopping director at Who What Wear and has worked in fashion for over a decade. She specializes in shopping content and trend stories with high-affiliate impact. She shares the coolest, most desirable fashion market finds and brands for every budget. Previous to working in fashion, Judith worked as a TV host on the PBS travel show Globe Trekker (airing on Netflix and Amazon Prime) sharing her passion for travel and culture.
-
Fashion People in Paris Wear These Elevated Basics—They'll Make an Outfit Feel Very 2026Modern and cool silhouettes.
-
I'm a Gen Zer Who Loves Parisian Fashion—33 Affordable Finds That Give French Cool GirlExpensive-looking cardigans and elegant winter coats ahead.
-
I Always Buy Quality Basics From Nordstrom—32 Options I'm Eyeing to Wear Now and Into 2026Forever buys.
-
Satin! Cashmere! Soft Things! 19 Cozy Basics, Uggs, and Accessories for a Chic WinterJ.Crew, Gap, Aritzia, and more.
-
I Write About Fashion and Found the Chicest Basics on Sale for Cyber Week at Reformation, Gap, and MadewellPrepare your shopping carts.
-
I Just Introduced My Best Friend to Everlane—Here Are the 31 Chic Black Friday Finds I Sent Her WayUp to 50% off rich-looking 2026 essentials.
-
I Live in NYC—This Is What Everyone I Know Uses to Stay Warm in the WinterIt's that time of year.
-
If a French Woman Shopped the Nordstrom Black Friday Sale, These Are the 37 Items She'd Immediately Add to Her CartEffortlessly chic.
