Want The Row Cashmere? Instead, Shop This More Affordable Brand Editors Are Trying to Keep a Secret

We're at that point in the year where almost every outfit requires a jumper. Whether you're creating a polished look for the office, a relaxed off-duty outfit for a coffee stroll, or simply cosying up on the sofa for another Christmas film re-run, knitwear has returned as a constant feature in our daily lives. Already this season, we've shared a series of sumptuous cashmere buys, highlighted the standout styles on the high street, and now I'm taking a little time to celebrate a brand that all our editors have been raving about recently: Rise & Fall.

I first came across Rise & Fall last year when a series of stylish Londoners were spotted wearing the exact same cashmere merino v-neck sweater that had all the hallmarks of a designer buy. The cut was exquisite, the colourways incredibly refined, and soon I discovered that the composition too was high-end. But this brand doesn't come with a four-figure price tag. Actually, transparency in pricing and creation is a key part of the brand's mission. Take another hero buy, the cashmere merino saddle sleeve jumper, which clearly compares the composition, B Corp certification, and even shipping of other high-end brands.

The brand is multi-dimensional, covering homeware and bedding too, but naturally, it's the clothing that has my personal focus right now. A few weeks ago, a flurry of stylish people all stepped out in the suede trench coat that set our editor's Slack channel alight, and induced a series of exclamations about the brilliant knitwear, too.

The brand's considered eye for design and composition makes every timeless piece look so expensive. Classic necklines, sleek silhouettes and attention to detail on thick ribbing and fabric weight propel these jumpers into best-seller territory. Exploring the site is a great way to spend time, but if you're wondering which of its beloved jumpers you should see first, I've curated a refined edit of the best Rise & Fall jumpers below, as well as calling out a few other pieces that have recently caught my eye.

Shop the Best Rise & Fall Jumpers

Shop More Rise & Fall Buys We Adore