EmRata Just Made the £33 H&M Dress I Currently Have in My Basket Look So Expensive

The thing I love most about Emily Ratajkowski's style is that even though she has access to the latest pieces from designer brands, she's still entirely open to shopping on the high street—and what's more, through clever styling, she always makes her affordable purchases look so expensive. Often spotted in Mango and Zara, this week I caught sight of her wearing a cosy ribbed knitted dress from none other than my favourite high-street store, H&M.
A midi length in dark grey, the model's dress skimmed her body without clinging. Swooping into a blunted V-neck, the dress features long sleeves and a simple cut, culminating in an understated and expensive-looking silhouette. Seriously, how is this dress still in stock, especially when it only costs £33?!
Forgoing excess jewels or accessories, Ratajkowski reached for a simple black handbag, pared-back rings and silver hoops instead. Finishing her H&M knit dress with black knee-high boots, the model created the kind of winter-ready outfit that fashion people will be all over throughout the year's coldest months. Whilst the weather remains fairly mild, I'd recommend adding a sleek leather jacket, but when the cold really sets in, pair the dress with a floor-skimming coat for maximum cosiness.
I practically live in knitted dresses in the winter, so you can bet that EmRata's dress has already made its way into my H&M shopping basket. I don't think it'll be around for much longer though, so read on to shop her outfit and discover our other favourite H&M knit dresses below.
SHOP EMILY RATAJKOWSKI'S EXACT H&M RIBBED DRESS:
SHOP MORE H&M KNITTED DRESSES:
Every great wardrobe includes with a versatile black dress.
The chocolate-brown colour trend is taking off this winter.
Style with knee-high boots or wear with a kitten heel.

Natalie Munro is Who What Wear UK’s news writer and has worked in the fashion industry since she graduated with a degree in Journalism from the University of the Arts London. Natalie’s experience in the industry spans journalistic and styling roles that have seen her work for publications including British Vogue, Conde Nast Traveller, Vogue Ukraine, AnOther Magazine and Elle UK.
With an interest in uncovering the latest fashion trends, Natalie takes a leading role in identifying news for Who What Wear UK. Reporting on a daily basis, Natalie focuses on trends on and off the runway, as well as street style and celebrity fashion. Natalie also creates content for Who What Wear’s social channels including TikTok and Instagram on a weekly basis.
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