Take a look around you. Someone, somewhere will no doubt be wearing a pair of jeans—perhaps it’s even you, right this very moment. I, for one, live in my jeans. I own a trusty Levi’s 501 pair which I reach for time and time again. They fit like the dream and are so soft and comfortable. The light wash has faded in a subtle way, giving them a chic but lived-in feel. I could never part with them.
Denim jeans are a staple in any person’s wardrobe at any given time. From classic light blues, to rich indigos and every variation of cut, style and silhouette under the sun, you will be hard pressed to not see them everywhere you turn. They transcend seasons and eras. I would even argue to say that they pass for a neutral—pair with any colour and they just work. This is why they are the foundation piece in the wardrobes for many celebrities off-duty. From Rihanna to Suki Waterhouse, Lila Moss to Sienna Miller, stylish women know how to rock them.
So what does denim look like in 2025, I hear you say? I’ve gathered my sources and identified some key trends that the style pack are wearing now. If you want to get ahead, read on shop these styles today.
1. FRESH WHITE JEANS
Style notes: White denim is always a good idea. Style it like Sienna with some tough leather accessories and black tones to let it do the talking. A masterclass in spring dressing from the queen of boho-chic.
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Go super wide, just like Sienna.
Keep on the straight and narrow with this pair from Massimo Dutti.
A little bit cropped, and oh so French looking.
A subtle wide-leg option from Mint Velvet. Pair with boots to toughen them up.
2. WASHED BLACK JEANS
Style notes: Lila has perfected the art of monochromatic dressing. A rich mix of black, heather grey and washed-out moody tones looks chic and thoughtful. Her wide-leg off-black jeans are great for day-to-day elegance.
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Give the balloon jean trend a go in this washed black hue.
I love the paper-bag effect to these jeans. Super grungy but modern.
A softer wash, these straight-leg ones from COS look way more expensive than they are.
Hush does great denim. And at a purse-friendly price.
3. BIG AND BLUE
Style notes: This is surprisingly a more tame look from the usual stylings of Rihanna. Is she in her quiet luxury era? Either way, I am loving how she has paired these big blue jeans with a burgundy heel, top and lip combo. Ultra chic and understated.
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AGOLDE are downright denim experts. Trust me.
These have been blowing up on social media. Believe the hype.
I love how exaggerated these jeans are from GUCCI. Super luxurious.
MOTHER got the memo with these Hustler jeans.
4. STRAIGHT CUT AND INDIGO
Style notes: Suki Waterhouse never steps a foot wrong, even when she is off-duty. Her straight-cut indigo jeans give me '70s vibes paired with the shaggy coat and sunglasses. Simple yet elevated—an easy look to replicate.
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Mango always delivers on denim. Add these to your rotation quick sharp.
I have these and can attest to how gorgeous they are in real life.
A great selvedge turn-up style from Damson Madder.
Super simple and chic, await for the complements to roll in on these.
5. VINTAGE WASHES
Style notes: These jeans are totally it for me. Featuring a high rise, hems hitting the floor, a generous yet straight cut with a deep vintage-style wash. Utter perfection from Selena, further exaggerated by her black blazer, Khaite belt and pointed pumps.
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KHAITE have entered the denim chat in a big way with these Danielle jeans.
A fashion editor's favourite, Citizens Of Humanity have mastered the art of denim.
Super luxe and well worth the investment. The Otis jeans from Nili Lotan are denim perfection.
The cool girls know SLVRLAKE make some of the best jeans in the world.
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