My Job Is Finding Expensive-Looking High Street Buys—21 H&M, Zara and Mango Winter Pieces You Need to See

I can't be the only one who can't quite believe we're already at the end of 2024. The darker days have fast become normal, the cool winter breezes have settled in and in response, our wardrobes are working harder to juggle staying warm with looking chic. Thankfully, the new year declares the arrival of new collections, so if your wardrobe needs a little support in acclimatising to the new temperature, you're in for a treat.
Upon my daily scroll of the new-in sections, I found myself drawn to three brands in particular. H&M, Zara, and Mango have stocked their digital shelves with winter heroes, all of which are ready to see us well into 2025. This trifecta of high-street stores effortlessly combines the necessary warming compositions alongside sleek designs and timeless silhouettes, and this season, these affordable buys have even more of an expensive-looking feel.
From knitwear to outerwear and gloves to handbags, this is a refined edit of the very best winter pieces from H&M, Zara and Mango. You'll find classic neutrals ready to blend in with your timeless favourites or bolster bolder prints, whilst soft knits are primed to take on the chill and maintain a polished edge. Of course, there's also some stellar footwear in the mix to ensure we put our best foot forward over the coming months.
Whilst each brand has its own feel for its winter collections, they all have a focus on quality and elegance this season. Look to the sumptuous alpaca-blend fabrics at H&M, the sharp pleating of Mango's tailored trousers or the soft draping of Zara's midi dress, and you'll see that the pieces below are as considered as they are timeless.
To save you time, patience and scrolling, here are the 21 best winter buys from Zara, Mango and H&M.
SHOP THE MOST EXPENSIVE-LOOKING WINTER BUYS FROM ZARA, H&M AND MANGO:
1. ZARA
2. H&M
3. MANGO
After having a real moment in 2024, brown will continue to dominate next year.

Florrie embarked on her fashion journey whilst studying in Aix-en-Provence, she began to write her dissertation on the history of fashion and landed her first role at Harper’s Bazaar. Following this, she interned for various publications including Elle, Grazia and Marie Claire before joining the fashion team at Conde Nast Traveller. There, she contributed to international photoshoots, styled pages and covers, and produced engaging digital content. Over eight years of fashion industry experience, Florrie has honed her skills from styling e-commerce photoshoots to personal shopping. Florrie first joined Who What Wear UK as a freelancer before becoming the Commerce Writer. Now, as the Shopping Editor, she monitors current trends, new-in styles, wardrobe heroes and how best to style them.
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