These 9 Fall Trends Are About to Go Viral

There’s no doubt about the power of Instagram to make fashion trends go viral. Just look to Réalisation’s leopard slip skirt, which was one of the most photographed pieces of the summer and sold out more times than I can count. That’s just one example, though. There were countless other trends and outfits that went viral this summer and caught our attention.

All of this got me thinking about which outfits and which trends have that same viral potential for fall. Scouring Instagram and the street style scene, I looked to the buzziest fashion girls to spot exactly what they’re wearing and some of the common fashion themes that are beginning to emerge as we move into fall.

I’ve narrowed in on the trends and outfits that are at a tipping point and I’m predicting will be everywhere next season. Ahead, find out which pieces will be the most in demand and get ideas for how to style them to achieve the very best outfits for fall.


Sporty Sunglasses
(Image credit: The Style Stalker)

Cat eyes and '90s oval shapes have been wildly popular, but the next big sunglasses trend has arrived. Prepare yourself for sporty mirrored styles.


Gym Shorts
(Image credit: @pernilleteisbaek)

Yes, the next wave of athleisure has arrived. This time, break out your gym shorts and wear them in place of a skirt or jeans.


Nouveau Western Boots
(Image credit: @maria_bernad)

One of the biggest trends that will be sweeping fall is nouveau cowboy boots, which take the Western shoes and add some modern touches like sleek lines and silhouettes.


Sorbet Shades
(Image credit: The Style Stalker)

While sorbet shades and pretty pastels might seem like colors reserved for spring, they will be everywhere for the season ahead.


Extra Extra Volume
(Image credit: @nycbambi)

Puffy-sleeve tops and dresses have been around for a while now but they've been taken to the extreme level for fall.


Leopard Denim
(Image credit: @adenorah)

Animal prints are everywhere for the season ahead—even in the denim department. Swap out your regular blue jeans for the cool printed style.


Snakeskin Skirt
(Image credit: @sophiaroe)

Faux snakeskin is one of the most luxe trends for fall—and we're so here for it. This editor's favorite way to wear it? A miniskirt.


(Image credit: @emilisindlev)

Bright, bold shades of neon like hot pink, electric yellow, and acid green will be on the street style scene in a huge way.


New-Age Sneakers
(Image credit: The Style Stalker)

"Dad" sneakers were the silhouette last season, but now they've been taken to a new level with chunkier silhouettes and more exaggerated proportions.

Next: 33 investment pieces fashion girls are buying for fall.

Associate Director, Special Projects

Kristen Nichols is the Associate Director, Special Projects at Who What Wear with over a decade of experience in fashion, editorial, and publishing. She oversees luxury content and wedding features, and covers fashion within the luxury market, runway reporting, shopping features, trends, and interviews with leading industry experts. She also contributes to podcast recordings, social media, and branded content initiatives. Kristen has worked with brands including Prada, Chanel, MyTheresa, and Luisa Via Roma, and rising designers such as Refine and Tove, and her style has been featured in publications including, Vogue France, WWD, and the CFDA. Before Who What Wear, Kristen began her career at Rodarte, where she worked on assistant styling, photo shoots, and runway shows, and at Allure, where she moved into print and digital editorial. She graduated from the University of Southern California, where she studied art history and business, and currently lives in New York.