Any Time Someone Compliments My Lips, It's Because of This Lipstick Equation

I definitely go through fits and phases when it comes to lipstick. Weirdly, I used to be obsessed with lipstick in high school and college—unflattering shades of pasty pink for the former and darker, borderline 90s-esque shades for the latter—before kind of petering out once I became of legal drinking age. Post-college, I began to glom onto low-maintenance tinted balms and stains, a propensity that continued even as I began my career in beauty. Even though I suddenly had access to a steady stream of lipstick from any and every brand, my stubborn case of lipstick fatigue didn’t budge, and I still preferred easy-breezy lippie options. Again, any product with the word "tinted” in it was completely my jam. Then, of course, came a worldwide pandemic, and mandated mask-wearing pretty much made lipsticks feel completely obsolete.


(Image credit: @erin_jahns)

Of course, there are still a lot of unknowns and masks are still very much a thing right now, but after subsisting on a low-cal diet of lip products over the past few years, I’m finally ready to get back on the lipstick bandwagon, and honestly, I’ve been having so much fun. I still love my collection of balms, stains, and plumpers that enhance my natural lip color, but recently, I’ve been gravitating to bolder lipstick hues that are just a tad darker than my natural color to give me that "your-lips-but-better" vibe. I’ve even dabbled in red once or twice!

Funny thing though, because there is one lipstick and lip gloss combo I’ve been wearing more than any other recently, and whether it’s someone in real life (in an Aritzia dressing room, most recently) or online (so many DMs!) I’ve been getting a ton of questions. Never have I ever received so many compliments about what I’m wearing on my lips, so I thought I would pay homage to my go-to dynamic duo as of late, Tom Ford’s Lip Color Lipstick in Pussycat ($58), topped with a light coat of the brand’s Gloss Luxe Lip Gloss in Aura ($55).

Without a doubt, they’re both investment pieces, but now that the Pussycat + Aura equation has become my signature, I can’t seem to go without it. Color me obsessed with all things Tom Ford, but the rich lipstick formulas are truly on another level—beautifully pigmented and brimming with hydrating, gleam-inducing ingredients like Soja seed extract, Brazilian murumuru butter, and chamomilla flower oil.

Even though I’ve found my personal favorite shades, I thought it would be fun to reach out to Tom Ford HQ to see which shades the brand sells the most of. And it delivered! TF sent me ten of its most popular lipsticks and I went ahead and ranked them. Keep scrolling! Ten of the all-time best Tom Ford lipsticks are waiting for you below.

The Top 10 Best-Selling Tom Ford Lipsticks

#10: Tom Ford Lip Color Lipstick in Indian Rose

#9: Tom Ford Lip Color Lipstick in Casablanca

#8: Tom Ford Lip Color Lipstick in Pink Dusk

#7: Tom Ford Lost Cherry Lip Color

#6: Tom Ford Lip Color Lipstick in Impassioned

#5: Tom Ford Lip Color Lipstick in Night Mauve

#4: Tom Ford Lip Color Lipstick in Scarlet Rouge

#3: Tom Ford Fucking Fabulous Lip Color

#2: Tom Ford Lip Color Lipstick in Spanish Pink

#1: Tom Ford Lip Color Lipstick in True Coral

Shop More of My All-Time Favorite Tom Ford Products

Beauty Director

Erin has been writing a mix of beauty and wellness content for Who What Wear for over four years. Prior to that, she spent two and half years writing for Byrdie. She now calls Santa Monica home but grew up in Minnetonka, Minnesota, and studied writing, rhetoric, and communication at University of Wisconsin, La Crosse. She studied abroad in Galway, Ireland, and spent a summer in L.A. interning with the Byrdie and Who What Wear family. After graduating from UW, she spent one year in San Francisco, where she worked as a writer for Pottery Barn Kids and PBteen before moving down to L.A. to begin her career as a beauty editor. She considers her day-to-day beauty aesthetic very low-maintenance and relies on staples like clear brow serum (from Kimiko!), Lawless's Lip Plumping Mask in Cherry Vanilla, and an eyelash curler. For special occasions or days when she's taking more meetings or has an event, she'll wear anything and everything from Charlotte Tilbury (the foundations are game-changing), some shimmer on her lids (Stila and Róen do it best), and a few coats of the best mascara-type product on earth, Surratt's Noir Lash Tint.