When It Comes to Perfume Brands, These 16 Are as Good as It Gets

If someone asked me how many perfumes I have in my fragrance collection as a beauty editor, I'm not sure if I could respond with a number off the top of my head. However, if that same person were to ask me which perfume brands I elevate above others, I'd easily rattle off 16. For anyone who doesn't spend a good number of workdays testing, rating, and reviewing fragrances, that number may seem a little low. In my world, however, it's startlingly accurate.

There are few fragrances that have secured a spot in my beauty cabinet, and even fewer have been used to the last drop before instantly being replaced. Below, I'm sharing with you the perfume brands that I, along with my co-workers, can't get enough of and the best scents from each. There's something for everyone here—from extremely niche, new-age fragrance lines to luxury perfume houses dating back five or more generations.

Content creator Sarah Sol poses in a Parisian window

(Image credit: @sarahhsol)

1. Byredo

2. Nest New York

3. Diptyque

4. Heretic Parfum

Content creator Allison Ho sits beside the Seine in butter yellow and white

(Image credit: @alllisonho)

5. Jo Malone London

6. Krigler

7. Parfums de Marly

8. Chanel

Content creator Mary L. Jean Wears a lacy dress over blue jeans

(Image credit: @maryljean)

9. La Labo

10. Prada

11. Perfumehead

12. Kilian Paris

Content creator Symphani Soto wears an all-black outfit while in Cognac, France

(Image credit: @symphanisoto)

13. D.S. & Durga

14. Tom Ford

15. Guerlain

16. Viktor&Rolf

Maya Thomas
Assistant Beauty Editor
Maya Thomas is Who What Wear's assistant beauty editor based just outside of Seattle, Washington. Her strong love for all things beauty and fashion stems from a strong childhood interest in the fine arts. During a gap year spent in Paris studying the history of French fashion, she shifted her focus to English literature and journalism as a student at Loyola Marymount University with the goal of one day pursuing a career in fashion. After graduating in May 2021, Maya began freelancing for Parade.com as a contributing commerce writer while also building a following on her lifestyle blog, Itsmayalala.com. When she's not writing, Maya spends her free time catching up on reading, perusing art galleries, and enjoying a night out at the ballet every now and then.