The First Balmain x H&M Ad Is Here (Starring Kendall Jenner)
We've gotten many sneak peeks of Balmain x H&M over the last few weeks, but we haven't seen an official ad for the line—until now. As Harper's Bazaar pointed out, H&M just unveiled the campaign for its highly anticipated line, and it features, you guessed it, Kendall Jenner, Gigi Hadid, and Jourdan Dunn, posing alongside models Hao Yun Xiang and Dudley O'Shaughnessy on a subway.
Keep scrolling to check out the ad, and mark your calendars—the line drops November 5.
What do you think of the ad? Will you shop Balmain x H&M? Let us know your thoughts in the comments below. And if you're feeling inspired to shop, check out H&M’s new arrivals here.

Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent 10 years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises.
-
Kendall Jenner Just Wore the Next It-Girl Bag That On-the-Go Fashion People Will Be Buying in 2026Yes, it's from The Row.
-
Every Chic Person I Know Is Setting Aside Chunky Earrings for This Timeless TrendWhen Kendall, Hailey, and Jasmine all make the switch, you know you better pay attention.
-
Gigi Hadid Just Wore Brown Pants With a Shoe-Color Trend Demure Dressers Would Balk AtThe It-girl way to wear brown is here.
-
Heads Up: Gigi Hadid Is Trying to Make This "Dated" Winter Boot Trend a Thing AgainYou're going to be upset that you got rid of your old pair.
-
There You Have It: This Is the Flat-Shoe Trend to Wear With Winter 2025's Most Popular Legging ColorPerfect for the Pilates-loving fashion person.
-
Gigi Hadid Wore the Fall Shoe Trend That Looks Best With Full-Length JeansClassic.
-
Here's Every Winter 2025 Trend Taylor and Gigi Just Wore With Their Chic Black Coats in NYCJust two best friends with the same taste in coats.
-
From Pilates in L.A. to Meetings in Paris, Kendall Jenner Can't Stop Wearing These Classic Designer FlatsI don't blame her—they look sleek and so comfortable.

