Mark My Words: This Designer-Looking Arket Jumper Is Going to Fly

It's really rare that I buy anything—designer or high-street—because I simply can't seem to make decisions these days. Call it retail overwhelm or simply a schedule that doesn't allow for a single moment of downtime, my wardrobes are chock-full of things that I've owned for an eternity. I don't have a problem with that (in fact, it shows that I know my personal style and am happy to rewear, which can only be a positive), and it means that when something really speaks to me through the medium of the internet, then I know it has to be worth paying attention.

One such item is a very expensive-looking, nay, designer-looking knit from Arket. It only landed a week or so ago, but I can't get it out of my mind. It has all the hallmarks of a classic buy—unfussy fit, timeless pattern, neutral palette—but all the added pizzazz of the fact that these not-so-subtle stripes run in chunky blocks vertically down the body. It's part preppy, party rugby, part op art, part Breton, and I'm here for it. 


(Image credit: @modedamour)

I had already spotted this new-in style on Arket's website nestled in amongst its other big-hitting Breton styles, but it was when I saw Annemiek Kessels of @modedamour (a very good IG account for minimalists) styling it with white wide-leg trousers for the perfect not-summer-not-autumn outfit that I knew it would be a winner. 

The Who What Wear UK editorial team have all been talking about it on Slack. Some of us would wear it with jeans, others over a slinky slip skirt. And the fact that it's made from a blend of recycled and organic cotton makes it even more tempting, so I expect to see this jumper not only filling up my feed on social but also being instantly visible during fashion month. 

Keep scrolling to shop this key striped jumper and other similarly fabulous knits.

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Hannah Almassi
Editor in Chief

Hannah Almassi is the Editor in Chief of Who What Wear UK. Hannah has been part of the the Who What Wear brand since 2015, when she was headhunted to launch the UK sister site and social channels, implement a localised content strategy and build out the editorial team. She joined following a seven-year tenure at Grazia magazine, where she led front-of-book news, fashion features and shopping specials as fashion news and features editor. With experience in both print and digital across fashion and beauty, Hannah has over 16 years in the field as a journalist, editor, content strategist and brand consultant. Hannah has interviewed industry heavyweights such as designers including Marc Jacobs and Jonathan Anderson through to arbiters of taste including Katie Grand and Anna Dello Russo. A skilled moderator and lecturer specialising in the shift to digital media and e-commerce, Hannah’s opinion and work has been sought by the likes of CNBC, BBC, The Sunday Times Style, The Times, The Telegraph and, among many others. Hannah is often called upon for her take on trends, becoming known as a person with their finger of the pulse of what’s happening in the fashion space for stylish Brits. Hannah currently resides in Eastbourne with her photographer husband, incredibly busy son and highly Instagrammable cat.