These Sneakers Are Poised to Make a "Millennial Comeback"


(Image credit: Kirstin Sinclair/Getty Images)

Adidas has gotten into the habit of bringing back some of its most iconic styles from decades past, which is how the Stan Smith and Superstar crazes came to be. And the Adidas Originals powers that be are still at it. The latest re-release is one that originated in the 1950s as a pair of soccer shoes but reached peak popularity in the 1990s: the Samba sneakers. As Footwear News points out, "The Millennial obsession for this type of childhood nostalgia is well documented, which is perhaps why Adidas has decided to re-release the iconic sports shoe."

As of yesterday, the original unisex style is available in a variety of hues, and this time around, Adidas designed an updated version exclusively for women, the Sambarose. They feature a platform sole and soft, smooth leather and are sure to be a strong contender for your go-to summer sneakers.

Shop Adidas's Sambarose and the OG Samba sneakers below.

Shop Past Versions of Adidas's Samba Sneakers

Next up, all about Emily Ratajkowski's French-girl airport sneakers.

Allyson Payer
Senior Editor

Allyson is a senior editor for Who What Wear. She joined the company in 2014 as co-founder Katherine Power's executive assistant and over the years has written hundreds of stories for Who What Wear. Prior to her career in fashion, Allyson worked in the entertainment industry at companies such as Sony Pictures Television. Allyson is now based in Raleigh, North Carolina, and is originally from Baton Rouge, Louisiana. She holds a BFA in theater. Her path to fashion may not have been linear, but based on the number of fashion magazines she collected as a child and young adult, it was meant to be.