Back in November, we covered the rise of hero socks, which quickly became the centerpiece of many stylish outfits. Fast forward to spring, and amidst circumstances that have many of us staying at home, we’ve noticed many Instagram posts featuring cozy socks. This makes perfect sense (all the better to pad around the house in, right?). But upon closer inspection, we realized there was a clear preference for one sock brand, in particular: Nike.
With its socks at such an affordable price point, we couldn’t help but call out that Nike has the fashion crowd’s ringing endorsement. We think the popularity has something to do with the particular retro flavor of loungewear that has been bubbling since the beginning of the year.
Put that all together with the current penchant for comfort at home and it makes sense why a classic sportswear brand like Nike’s socks might come out on top. Don’t take my word for it, though. Scroll down to see how some of my favorite stylish ladies are sporting that signature check.