I've Worked in Fashion for 10 Years—Here's Everything I Want to Buy Now

If I had to guess the total number of minutes I've spent in my career online shopping, whether for work or for personal, I have to imagine the number may be around six bajillion. It’s what I do all day every day, so you can bet I’ve formed some opinions on the best retailers, brands, and trends out there. So, just for fun, and because I thought you might enjoy it too, I put together my current wish list of the items haunting my online shopping carts. Since I can’t possibly buy them all, go ahead, take a scroll, and shoot me a DM about what I should pull the trigger on. Won’t you be my shopping enabler?

Under-$100 Funsies

Under-the-Radar Brands

Some Super-Strong Outerwear

Just a Strong, Passionate Need

Editor in Chief

Kat Collings has over 15 years of experience in the editorial fashion space, largely in digital publishing. She currently leads the vision for editorial content at WhoWhatWear.com as the site's editor in chief, having risen through the editorial ranks after joining the company in 2012. Collings is a Digiday Future Leader Awards nominee, was named Buzzfeed's best fashion Instagram accounts of the year, and is a member of the CFDA Awards Fashion Guild. Prior to Who What Wear, Collings worked on styling projects for brands such as Vogue, Teen Vogue, Lucky, and Oliver Peoples. She graduated from UCLA with a BA in communications and calls Los Angeles home.