Shop 29 of This Week's Best New Arrivals
Happy Wednesday! It's time for our weekly installment of new arrivals. In case you're unfamiliar, I search high and low every week to find the best designer and affordable pieces from your favorite brands—all of which just hit stores—so you can be the first of your friends to wear them. After all, if you're going to buy something, why not beat everyone else to it?
Hello, and welcome to another edition of the best new arrivals of the week. With the halfway point of summer reached and fall collections starting to trickle in, it's—as always—a great time for shopping. It's almost overwhelmingly too great. As someone who shops online as their job, I've had no shortage of inspiration and wish-list pieces cross my screen lately. Between all my favorite sites, I've been left with a surplus to choose from, including beachwear, dresses, bags, shoes, and more. In short, you'll find something for every style and budget below.
Read on to shop the best new arrivals of the week. Then, check back in seven days for another round of fashion finds.
Consider the sweatshirt, too.
It's so Kylie.
Since starting as an intern back in 2013, Nicole Akhtarzad Eshaghpour has held several roles here at Who What Wear, and she is currently Editor-at-Large. Upon joining, she was a senior about to graduate from business school at USC. Fast-forward to 2025, and she's moved to NYC from her hometown of Beverly Hills and spends her workdays a little differently from when she was just starting out. Currently, she focuses on a weekly mélange of shopping content and her Trust Me—Buy This newsletter. As far as her personal style goes, she's largely drawn to neutral, classic pieces but will always make an exception for something colorful or bejeweled as long as it's deemed worthy enough. After all, the only thing she loves more than a party is dressing up for one. On her downtime, she can usually be found at home eating something delicious and trying to force her husband to watch Summer House.
-
Live From Madrid: 31 Zara and Mango Finds That I Guarantee Will Soon Sell Out Stateside
Straight from the motherland.
-
A Rich-Looking Closet Is the Vibe—These 30 Amazon Picks Surprisingly Fit the Bill
See the affordable yet chic finds.
-
From Zara to Gucci—Here's Everything Worth Buying This Week
I dug through thousands of new arrivals so you wouldn't have to.
-
I'm a Fashion Editor—These Are the 35 Chicest Items at Old Navy RN
Worthy of an Instagram 'fit pic.
-
I'm a Frugal Shopper, But I'd Be Willing to Splurge on These 28 Worth-It Fall Items
Now I just need a black Amex card.
-
I Want to Be Old Money, But I Work 9 to 5—These 23 Workbags Make Me Feel Rich
Carry everything in style.
-
Nothing Humbles Your Closet More Than the Zara New Arrivals Section—25 Pieces to Instantly Elevate Your Fall Outfits
Did I mention they're modeled by Alexa Chung?
-
My Little Sisters Think I'm Rich—These Are the Under-$150 Finds Making Them Believe That
A walking (chic) ATM.