Not Black, Camel, or Gray: The Coat Trend Chic Women in Paris, London, and NYC Prefer
I'll admit it. This winter, I'm officially over all-black coats. Camel coats feel predictable, and gray coats feel safe. Meanwhile, fashion's chicest women are quietly stepping out in something far more interesting this season. Enter the white/creamy/ivory coat. From Parisian sidewalks to London's misty mornings and NYC's perpetually-iced-over avenues, this lighter-than-light neutral is everywhere, and somehow, it feels fresh and timeless at once. I've spotted it draped effortlessly over jeans and knits, thrown on with evening tailoring, and styled so casually you'd almost miss how polished it looks.
The secret? These coats don't scream for attention. They whisper confidence. Think soft ecru wool, plush shearling, and buttery faux fur that instantly elevate even the most thrown-together sweatpant outfit. It's the kind of winter outerwear trend fashion editors love: directional without being fussy, luxe without being loud, and surprisingly versatile for winter. If there's one coat color redefining cold-weather chic right now, this is it.
Below, shop the best white coats for winter 2026.
White Coats on the Style Set
Shop the Best White Coats

Ana Escalante is an award-winning journalist and Gen Z editor known for her sharp takes on fashion and culture. She’s covered everything from Copenhagen Fashion Week to Roe v. Wade protests as the Editorial Assistant at Glamour after earning her journalism degree at the University of Florida in 2021. At Who What Wear, Ana mixes wit with unapologetic commentary in long-form fashion and beauty content, creating pieces that resonate with a digital-first generation. If it’s smart, snarky, and unexpected, chances are her name’s on it.