I'm a Fashion Expert With Classic Taste—Here's Everything on My New-Season Wish List
Having just experienced a heatwave, we’re well and truly in summer mode. Trench coats have fallen by the wayside, paving the way for light ensembles and two-piece outfits at most. Summer is undoubtedly my favourite season for fashion. It's indicative of holiday dressing, which bears nostalgia and it also offers a laid-back approach to getting dressed. Hot temperatures call for simplicity as layers are shed, whilst dresses and top and skirt ensembles become the focus. It makes styling intentional and fuss-free. As a dress person, I appreciate the ease of free-flowing frocks in the summer breeze and call upon simple, yet effective style implements —such as dominant accessories. As we approach hotter temperatures, I’m relying on natural fabrications, such as linen and cotton. Linen is characteristically relaxed, though this season it's been considered for day-to-day wearability, formal occasions and even officewear.
Avalon wears the Wolford 'Gilda' dress and Soru 'Antica' Earrings.
Summer is also the season I introduce statement pieces into my arsenal (but still in keeping with my style). I have a fairly refined wardrobe, that's typically anti-trend, however, this summer, trend-forward bandeau silhouettes, rouge and bold jewellery are beckoning me. There’s no better way to advance a monochromatic outfit than with elaborate studs reminiscent of your favourite ‘80s heroine. Keep reading for my edit of pieces to invest in or inspire you this July and beyond.
Shop My Edit for July:
I've recently been introduced to (and blown away) by Merit's balmy offerings. Its latest collaboration with Tove has piqued the interest of beauty and fashion alike. The evening set is an investment worth considering as your beauty bits come wrapped in a plush metallic clutch you can wear with myriad outfits.
Woman of the moment Nicola Coughlan has partnered with jewellery brand Rachel Jackson, releasing this 22-carat gold plated necklace with a rose-cut pink hydro quartz. If the stunning design isn't enough of a selling point, 100% of the profits are donated to Choose Love.
Avalon Afriyie is a freelance writer and storyteller based in London. She specialises in sustainable fashion, health and the narratives of marginalised communities.She has a background in fashion show production and styling, having previously worked on The Clothes Show and with the Lyst Group. Since graduating in 2013 with a BA (Hons) in English and contemporary media, she’s worked as a feature writer for an independent publication and a contributor for Quill’s creator network. She now marries her passion for words and style, writing for some of the most esteemed fashion and lifestyle publications, Who What Wear UK and Stylist.
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