Trends
Charting the latest fashion and style trends directly from the runways, street style, A-list celebrities, influencers, social media, and more.
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Trust Me: I'm a Stylist—These 5 Unexpected Accessories Will Take Off in 2026The bigger, the better.
By Sophie Robyn Watson
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9 Trainer Trends You're Sure to See Everywhere in 2026, From Wedges to HybridsThey're here.
By Ava Gilchrist
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I Studied Stylish Londoners to Work Out Which Trends Will Dominate in 2026—These 5 Stood OutThey know their stuff.
By Katie Sims
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Sorry, Statement Earrings—This Is the Accessory Making Party Outfits Look Most ElegantYour jewellery box won't be complete without one.
By Natalie Munro
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Nothing Says "Luxury" Like a Cashmere Cardigan—17 That Feel Extra SpecialSo chic, so cosy.
By Natalie Munro
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These Are the 7 Biggest Shoe Trends of 2026, According to the RunwaysStep into 2026 in style.
By Sophie Robyn Watson
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I Spend Too Much Time on TikTok—My "Research" Shows These 7 Fashion Trends Will Be Everywhere in 2026Findings from my endless scrolling.
By Imani-Nia Francis-Tsolaki
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Hold the Leather Jacket—These 5 Blazer Trends Will Look Chicest With Your Jeans This YearNot your average blazers.
By Imani-Nia Francis-Tsolaki
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Sorry, Not Sorry—These Iconic ‘90s Outfits Prove Winter Dressing Was So Much Chicer Back ThenTotally timeless.
By Ava Gilchrist
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Every Tasteful Dresser Knows Layering Is the Secret to a Chic Winter Capsule Wardrobe'Tis the season.
By Ava Gilchrist
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The Row's Viral Ballet Flats are the Perfect Party Shoe—13 Equally Elegant OptionsTwinkle toes.
By Ava Gilchrist
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H&M Is My Favourite Place to Shop for Expensive-Looking Knitwear—These 17 Pieces Prove WhyCue cosy season!
By Eliza Huber
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Every Stylish Person I Know Owns This Elegant, Rich-Looking Accessory—29 of the Best for Every BudgetYou'll wonder what you did without it.
By Avalon Afriyie
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I’ve Done the Research, These 7 Micro Trends Are the Key to Elevating Your Winter Capsule WardrobeYou heard it here first!
By Imani-Nia Francis-Tsolaki
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Out of Thousands of High-Street Jumpers, These Are the 28 Most Expensive-LookingChic and cost-effective.
By Maxine Eggenberger
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Everywhere I Look I See Faux Fur—7 Elegant Ways to Wear It This WinterMob wife, who?
By Imani-Nia Francis-Tsolaki
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Patterned Tights Are Back, But Fashion People Only Wear Them Like This, This and ThisHere's what you need to know.
By Natalie Munro
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7 Simple Yet Chic 10-Minute Outfits That Will See Me Through All My Winter Weekend PlansReady to rotate for the foreseeable.
By Harriet Davey
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Spotted on the Red Carpet in London: The Affordable Basic You Can Buy at M&S, Zara and H&MWhen high street becomes high fashion.
By Ava Gilchrist
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From Feather Trims to Fair Isle Prints: 25 Stylish Jumpers You’ll Actually Want to Wear on Christmas MorningFestive and fashionable.
By Maxine Eggenberger
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It's Cold Out There! Here's What Stylish Londoners Wear to Look Polished But Keep Warm in WinterStay fashionable in freezing temps.
By Melissa Epifano
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I'm Hitting Pause on These 7 "Dated" Winter Shoe Trends and Slipping Into These Options InsteadHit the refresh button.
By Melissa Epifano
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Elegant Dressers Can't Stop Wearing This Polished Colour This Winter (and It's Not Black, Brown or Cream)It's inherently polished.
By Brittany Davy
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I Want to Look Elegant and Feel Cosy This Winter—9 Anti-Trend Outfits I Know Will Nail the BriefYes, you can look chic when it's cold.
By Brittany Davy
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Massimo Dutti’s Black Friday Sale Is Officially Here—11 Chic Pieces Already In My BasketI'm so excited.
By Maxine Eggenberger
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I'd Never Wear a Beanie—This Chicer Winter Hat Trend Is the Only Cool Option, in My OpinionOther styles don't come close.
By Natalie Munro
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If You're Going to Wear Tights This Winter, Choose These Exact Styles to Look Your ChicestStep away from the 50 deniers.
By Ava Gilchrist
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Fashion Girls Ditched All Other Ankle-Boot Trends for This One Specific Rich-Looking StyleAnd here's how to wear it.
By Michelle Scanga
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London Fashion People Who Love Wearing Print Are Now Trying This Cool AlternativeIs this winter’s polka dot?
By Imani-Nia Francis-Tsolaki
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If You Want This Winter to be Your Chicest Yet, Pause the Jeans and Wear These Alternatives InsteadBid your denim adieu.
By Ava Gilchrist