
Emma Spedding
Emma is a London-based freelance fashion editor with over 15 years experience in industry, having worked at The Telegraph, Grazia and, most recently, British Vogue where she acted as Executive Fashion News and Features Editor. Emma was part of the founding team of Who What Wear UK, where she worked for six years as Deputy Editor and then Editor—helping shape the team into what it is today is one of the biggest privileges of her career and she will always see herself as a Who What Wear girl, now regularly contributing to both the US and UK sites.
Whether she's writing about runway trends or industry news, she always aims to write about fashion in a way that is democratic and doesn't promote over consumption. She prides herself on discovering and supporting small brands and is picky when it comes to product, only recommending you invest in the best of the best.
Emma spent three years studying English Literature at Durham University and then completed an MA in Magazine Journalism at City University in London, starting her career in media. She has honed a specialism in fashion, attending multiple fashion weeks (including London, Copenhagen and New York) and interviewing many designers.
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The £45 Sandals That Are as Comfortable as They Are CoolLong live Tevas.
By Emma Spedding
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PSA: The COS Midi Dress All Our Editors Love Is Now on SaleIt's 30% off!
By Emma Spedding
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I Think Marks & Spencer Has Truly Amazing Shoes Right NowThey are comfortable, too.
By Emma Spedding
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From the Airport to the Streets, See Every Casual Celeb Outfit From CannesPlus, shop the looks.
By Emma Spedding
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How to Clean White Canvas Shoes With Our Step-by-Step GuideWe take you through every step.
By Emma Spedding
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The 2017 Version of Floral Prints Has Just ArrivedFour outfits to buy right now.
By Emma Spedding
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The Best Cheeky Underwear on the Entire InternetComfortable and cute.
By Jasmine Fox-Suliaman
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The 5 Coat Trends London Girls Are Living In This MonthThey are practical and stylish.
By Emma Spedding
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Out of All the Spring Trends, I'm Most Excited by These 5 "Boring" TopsI never knew I could be this into a vest.
By Emma Spedding
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Ever Since I Bought These £35 M&S Flats, I've Struggled to Wear Anything ElseThey're just so comfy.
By Emma Spedding
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I Live in Dresses, and These Are the 5 Trends I'll Wear Well Into 2023Trust me when I say I know.
By Emma Spedding
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Best Wardrobes in Britain: Anna ShafferWhat a dress collection!
By Hannah Almassi
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Best Wardrobes in Britain: Miquita OliverA veritable treasure trove.
By Emma Spedding
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The Boring Item That Is Suddenly Selling Out EverywhereIt's a classic for a reason.
By Emma Spedding
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Best Wardrobes in Britain: Nana AcheampongA rainbow goddess.
By Emma Spedding