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This Stylish New Yorker Has Has Impeccable Taste—35 Chic Spring Picks That Have Her Attention
The dresses alone are gems.
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I Asked Beauty Editors to Test 3 TikTok-Viral Lip Stains—This Was the Undeniable Favorite
Honest thoughts ahead.
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I Wore a Different TikTok-Viral Blush Every Day for a Week—This Won Hands Down
I was surprised by the winner.
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Millais's "Ophelia" Has Become My Favorite Spring Beauty Aesthetic—Here's How I'm Bringing It to Life
Pretty as a picture.
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I'm Obsessed With TikTok Micro-Trends—6 I'm Shopping for Spring
TikTok rabbit holes are my favorite.
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The Coquette Aesthetic Has Its Hold on Gen Z—18 Pieces That Define the Look
Lana Del Rey fans will like this.
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These Gen Z–Approved Beauty Brands Tap Into Niche Aesthetics
Take my money.
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I'm a Fashion Editor—One of My Chicest NYC TikTok Follows Shared 30 of Her Top Winter Picks From Nordstrom
Of course, I want everything Martine Lavelle recommends.
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Every Beauty Secret This Gen Z Editor Archived From #BeautyTok (You Know, Just in Case)
Who knows what the future holds?
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Goodbye, TikTok: The End of Fashion's Most Radical Digital Playground
Gone but never forgotten.
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While It's Still Here, I'm Letting TikTok Persuade Me to Buy This Viral Top Trend
The "bodyless long-sleeve."
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If It's Not in Selena Gomez's Beauty Routine, I Don't Want It—28 Products and Tips I'm Saving
Take notes.
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Hailey Bieber Just Used the TikTok Styling Hack That Will Actually Go the Distance
I'm going to use it this weekend.
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The Shark Beauty FlexStyle Is All Over Our FYPs, so We Tried It—Honest Thoughts Ahead
It's on sale for a short time.
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TikTok's Nyane Is Making AI-Inspired Makeup Feel Nostalgic One Viral Video at a Time
It doesn't get more real than this.
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20-Somethings Put Their Viral Beauty Faves Where They Can See Them—on Their Nightstands
Here's what they keep within reach of their sheets.
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I'll Be Shopping for These TikTok-Approved Products on Amazon's Big Deal Days
The best of the best.
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We Can't All Be Ashley Banks, But Here's How to Re-Create Her '90s Silk Press
Did someone say no heat damage?
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I Ordered the $145 '90s Minidress That's Viral on TikTok, and Now I'm Obsessed
You'll understand once you buy one.
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The Row Made Me Love This Jacket Trend, But TikTok Made Me Buy It
Prepare to see it everywhere this fall.
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Everyone Is Dressing Like a "Desert Aunt" This Summer—Inside the Viral Aesthetic
I blame TikTok for influencing this one.
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I'm on BeautyTok 24/7—Here Are 11 Products I Can't Believe Aren't Viral Yet
I'm done gatekeeping.
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This TikTok-Viral Scent Is Flying Off Amazon Shelves Faster Than You Can Say "Prime Day"
It garners attention.
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Monet McMichael's New Snif Fragrance Is Proof That Rose Is Far From Old-Fashioned
We love a rose moment.
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I Wore TikTok's 2 Most Famous Scents for a Week—the Reactions May Surprise You
I definitely smelled like a rich girl.
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I Tried the White Pants Taking Over TikTok, and They're Even Better Than People Say
The perfect pair.
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According to TikTok, Classy Girls Who Go to Jazz Clubs Wear This Makeup Look
Consider us influenced.
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It's Officially Boyfriend Blush Summer—Consider This Your Starter Pack
It's Prince Harry coded.
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TikTok Influenced Me to Shop This Brand—Here Are the 16 Cutest Items I Found
Sponsor Content Created With Urban Outfitters
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Madeline Argy Has Our Attention
With a podcast, a Kosas brand deal, and a front-row seat at some of the biggest shows, the TikTok star proves she is here for the long haul.
