I'm Who What Wear's Editorial Director—35 Seasonal Finds That Have My Approval

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I've been working at Who What Wear for over six years now and have loved every minute of it. I started out as an associate editor and have since worked my way up the ladder to editorial director. Throughout my many years here, I've learned quite a lot about what our readers want to buy and from where. With the exception of indie brands and up-and-coming designers, retailers like Nordstrom, H&M, Shopbop, and the like tend to really grab your attention, so today, I curated my seasonal favorites (so far) from the aforementioned sites. 

Featuring trends, basics, and general wardrobe refreshers, this list of 35 seasonal must-haves is approved by me and ready to be added to your shopping carts. Including your favorite retailers and your favorite trend du jour, I can guarantee you'll find the best of the best from the curation below. 

Lauren Eggertsen
Lauren Eggertsen
Editorial Director

Lauren Eggertsen is currently the editorial director of Who What Wear and has worked at the company for over nine years, where she started as an associate editor and has since worked her way up. Lauren has worked in the Los Angeles and New York Who What Wear offices but currently calls L.A. home. Here, she leads and manages Who What Wear's editorial team and oversees all editorial content. Lauren's role also includes helping to set the fashion direction for all original photo shoots and often styles many celebrity cover shoots, including big names like Kaia Gerber, Normani, and Sabrina Carpenter. She has also attended multiple fashion weeks, including New York, London, Milan, and Paris, where her style has been featured on sites such as Vogue, Harpers Bazaar, and Elle.

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