Emily Ratajkowski Wore the Next It Jeans, and They're a Vibe

Spring is in full swing, celebrities are going outside a lot again, and jeans are getting less serious. Specifically, the celebrity we're talking about is Emily Ratajkowski, and the jeans we're referring to are from Reformation (one of EmRata's all-time favorite brands). You may recall a previous pair of whimsical Reformation jeans that made the celebrity rounds (and still do), the Newsprint jeans. Kendall Jenner, Addison Rae, and Kaia Gerber are a few of the jeans' notable fans. But there's a new pair of Reformation jeans to covet, and they're even more eye-catching.

The jeans are a new release by the name of the Cynthia Doodle jeans, and they're a long, high-rise, straight style, so the fit couldn't be any more current. The unique feature of the jeans is the colorful Mother Earth–centric graphics and sayings that look like they were hand-drawn on the cream-colored denim. If I had to guess, I'd say they'll sell out as soon as people catch wind of how special they are. Ratajkowksi let the jeans be the star of the show, pairing them with a cream Reformation bodysuit and affordable sneakers. And in case you haven't yet tried Reformation jeans and are curious, I can confirm that they're exceptional—well-priced, comfortable, and a great fit in every style I've tried.

Scroll on to shop the jeans for yourself, as well as other special Reformation jeans. 


(Image credit: The Image Direct)

On Emily Ratajkowski: Reformation Hailey Bodysuit ($88) and Cynthia Doodle High Rise Straight Long Jeans ($188); Linda Farrow sunglasses; Reebok Club C 85 Sneakers ($70)

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Allyson Payer
Senior Editor

Allyson is a senior editor for Who What Wear. She joined the company in 2014 as co-founder Katherine Power's executive assistant and over the years has written hundreds of stories for Who What Wear. Prior to her career in fashion, Allyson worked in the entertainment industry at companies such as Sony Pictures Television. Allyson is now based in Raleigh, North Carolina, and is originally from Baton Rouge, Louisiana. She holds a BFA in theater. Her path to fashion may not have been linear, but based on the number of fashion magazines she collected as a child and young adult, it was meant to be.