The Most Popular Sneakers for L.A. Girls, According to Nike

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What are people in your city buying right now? Nike just opened a new concept store in West Hollywood that answers that question for Angelenos. The stock is determined by data from local NikePlus users, and that data tells the store which popular items it should make available to customers. But if you don't happen to live on the West Coast, you can also get in on the signature Nike L.A. look.

Our favorite thing we gleaned from the L.A.-centric data: The most popular sneakers for L.A. women are the Classic Cortez Sneakers ($70), which Nike dubs "a staple for the City of Angels." Plus, the brand revealed that "1 out of 50 L.A. Nike footwear buyers bought a Cortez." Convinced yet? Scroll down to shop the sneakers and see how chic women style them. 

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Erin Fitzpatrick
Senior News Editor

Erin got her start as a Who What Wear intern over 12 years ago—back when the site only published a single story per day. (Who What Wear has since increased that number twentyfold.) She graduated magna cum laude from USC, which is how she ended up moving to Los Angeles from her hometown of San Diego. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2016, where she currently holds the title of senior news editor (as well as the unofficial title of resident royal expert—in case you haven't noticed her numerous Meghan Markle and Kate Middleton stories). She spends her days trying to incorporate her idols, Anna Wintour and Roger Federer, into as many stories as possible. Outside of work, she loves tennis, classic rock, traveling, and smothering her dog with affection.