I Studied 3000 Pictures of Stylish Women—These Are the Most Wanted Items of 2020
Of course, fashion month is the industry's opportunity to see the next season's collection first hand, but it's also an opportunity for everyone to take note of what the ultra-stylish showgoers are wearing. Even though the aesthetics among the street style crowd vary greatly, season after season, there are still those pieces that everyone seems to be wearing (whether they bought it, borrowed it, or were gifted it).
Something that we Who What Wear editors routinely do is stalk the street style photos that quickly come our way throughout fashion month. Between New York, London, Milan, and Paris, I sifted through nearly 3000 of said photos and decided that seven pieces have reached major It status thus far. There is lots of Bottega Veneta and Prada this time around, so those brands make up the bulk of the It items list, but I also shopped out more budget-friendly options for all of the items, so there's something for everyone.
Scroll on to shop the top seven It items of 2020 (so far) and their lower-priced counterparts.
Nanushka Cancun Blazer
Ever since Nanushka came to be, there's always at least one vegan leather It piece each season. This time around, it's this gorgeous oversize blazer.
Shop the It Item
Shop the Budget-Friendly Version
Prada Bowling Handbag
It's been a minute since we've seen bowling bags on the street style scene, but here we are. While the abundance of these bags at Milan Fashion Week indicates that many of these were gifted, it's still very likely that we have an It bag on our hands.
Shop the It Item
Shop the Budget-Friendly Version
Bottega Veneta Toe-Ring Sandals
There are lots of Bottega Veneta It shoes right now, but this pair feels particularly fresh (plus, they're cheaper than many of the brand's shoes). People are so eager to wear them that showgoers already started doing so in the middle of February.
Shop the It Item
Shop the Budget-Friendly Version
By FAR Rachel Mini Handbag
By FAR's Rachel bag is already a bona fide hit, and the addition of the chain, fresh colors, and shrunken size are a recipe for continued success.
Shop the It Item
Shop the Budget-Friendly Version
Bottega Veneta Cassette Intrecciato Bag
Like the aforementioned shoes, practically every Bottega Veneta bag is an It bag right now, but the puffy, quilted Cassette bag is one that we're seeing over and over among the street style and celebrity set.
Shop the It Item
Shop the Budget-Friendly Version
Sea Zippy Eyelet Collar
Exaggerated bib collars are a surprising 2020 trend, and Sea made it easy by creating an easy detachable one. The white one is currently sold out, but this pretty blue hue is available for preorder. Get it while you can.
Shop the It Item
Shop the Budget-Friendly Version
Prada Re-Issue Nylon Bag
The mini nylon Prada bags of the early aughts have been born again, and the fashion crowd is embracing it. While not cheap, they're significantly more cost-effective than your typical Prada bag.
Shop the It Item
Shop the Budget-Friendly Version
Next up, the three trends celebs are wearing in Paris right this second.
Allyson is a senior editor for Who What Wear. She joined the company in 2014 as co-founder Katherine Power's executive assistant and over the years has written hundreds of stories for Who What Wear. Prior to her career in fashion, Allyson worked in the entertainment industry at companies such as Sony Pictures Television. Allyson is now based in Raleigh, North Carolina, and is originally from Baton Rouge, Louisiana. She holds a BFA in theater. Her path to fashion may not have been linear, but based on the number of fashion magazines she collected as a child and young adult, it was meant to be.
-
The Holiday Accessories Edit: 6 It Buys Defining the Season
From belts to bags.
By Anna LaPlaca
-
20 Stylish and Effective Accessories That Offer Sweet Relief for Sound-Sensitive Fashion People
Calming, efficient, and oh so chic? Yes, please.
By Jennifer Camp Forbes
-
The Affordable Trend New Yorkers Will Wear Instead of Suede This Winter
Chic and cheerful.
By Natalie Cantell
-
J.Lo Wore the Elegant Trend That Makes Every Outfit Look Like It Came From an Audrey Hepburn Movie
From Charade to Breakfast at Tiffany's.
By Eliza Huber
-
Meet This Holiday Season's Most Covetable Accessories
Yes, this is a gifting hint.
By Eliza Huber
-
From Miu Miu Model to Gabbriette Coded: 20 Eyeglasses That Are *Actually* Chic
These picks are 20/20.
By Ana Escalante
-
I Have $300 and a Goal of Looking Rich—42 Fall Accessories That Fit All My Needs
Add instant polish.
By Nikki Chwatt
-
The Color Report: Every Shade Worth Remembering From the Spring 2025 Shows
No neutrals here.
By Eliza Huber