This Is Quietly the Most Viral Trend of the Summer

Step aside, tie-dye. Move along, micro-florals. Nothing against them, but I'm not here to discuss any of those massively trendy summer prints that you've already seen a zillion times already. Nope, instead, I'm here to discuss the one trend that hasn't gotten a ton of buzz despite the fact that you can still find it at nearly every retailer across the internet.

With its refreshing color palette and bold pattern, lemon-print clothing is the trend that feels so right for the summer months. I mean, doesn't just looking at our Blocked A-Line Skirt transport you to the Amalfi Coast? (Refer to slide three to see what I mean.)

With their bright mix of yellow, green, and white, our lemon-print pieces are here to freshen to all your summer outfits—take our skirt on your next vacation, carry our bag out to dinner, or wear our top with your jeans and jean shorts. Ahead, see how girls are already wearing our lemon printed pieces and shop the under-$30 trend from our Who What Wear Collection.


(Image credit: Claire Huntsberger; Pictured: Roxy Reyes)

Your sundresses just met its perfect match.

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White sandals make the perfect base for our Circle Handle Satchel.

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We'd twirl that much if we were wearing our Blocked A-Line Skirt, too.

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It plays quite well with our Collared Tank Top, if I do say so myself.

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What dressing room mirror selfie dreams are made of.

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Ideal for frolicking in the nearest park.

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Wear our Off the Shoulder Blouse to freshen up your summer denim outfits.

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… or make it a matching set with the coordinating skirt.

Shop the trend:

More summer-ready prints:

Next, see which under-$45 dress everyone is wearing from our Who What Wear collection.

Senior Editor

Anna is an editor on the fashion team at Who What Wear and has been at the company for over five years, having begun her career in the Los Angeles office before relocating to New York, where she's currently based. Having always been passionate about pursuing a career in fashion, she built up her experience interning at the likes of Michael Kors, A.L.C., and College Fashionista before joining the team as a post-graduate assistant editor. Anna has penned a number of interviews with Who What Wear's cover stars over the years, including A-listers Megan Fox, Issa Rae, and Emma Chamberlain. She's earned a reputation for scouting new and emerging brands from across the globe and championing them to our audience of millions. While fashion is her main wheelhouse, Anna led the launch of WWW Travels last year, a new lifestyle vertical that highlights all things travel through a fashion-person lens. She is passionate about shopping vintage, whether it be at a favorite local outpost or an on-the-road discovery, and has amassed a wardrobe full of unique finds. When she's not writing, you can find her shooting street imagery on her film camera, attempting to learn a fourth or fifth language, or planning her next trip across the globe.