These 12 Under-$100 Buys Are Having a Major Instagram Moment

I will admit WFH life has resulted in considerably more iPhone screen time, especially when it comes to scrolling Instagram. While I’ve been trying to give my thumbs (and eyes) a break now and then, it’s definitely not all bad. After all, I’ve learned how to make the most divine Nutella banana bread, I’ve discovered some excellent decorating tips to revamp my little balcony, and I’ve saved a plethora of excellent outfit ideas for the warm months upon us. Many of these outfit ideas involve exciting under-$100 finds that are not only having quite the moment on Instagram but also satisfying my desire to shop (sans the guilt). From cool Nike socks to an expensive-looking H&M rib-knit set to trending New Balance sneakers, below I’m sharing all the coolest under-$100 finds that fashion girls have been wearing on Instagram lately. If you’re looking for a cheap thrill, read on to shop them for yourself.


Nike Crew Socks
(Image credit: @cassdimicco)

You can't scroll for more than a minute without seeing a cool pair of white Nike tube socks gracing your feed.



Zara Split-Hem Leggings
(Image credit: @honeybelleworld)

Zara's split-hem leggings have been spotted on influencers from New York to Paris.



Mango Crochet Top
(Image credit: @pernilleteisbaek)

Mango girls are crushing hard on this trending crochet-style top.



New Balance Sneakers
(Image credit: @fakerstrom)

And the most popular sneakers of the year award goes to… New Balance.



Sea NY Lace Collar
(Image credit: @leiasfez)

Vintage-inspired frilly collars are trending hard this season. This detachable one from Sea NY is loved by the style set (spotted in abundance during fashion month too). 



Mango Shoulder Pad T-Shirt
(Image credit: @nlmarilyn)

Fashion girls can't resist a cool shoulder-pad T-shirt. Try Mango's current popular version (or Frankie Shop's viral muscle tee).



Charles & Keith Slingback Heels
(Image credit: @tamumcpherson)

Sleek and summery white sandals for under $50 are hard to resist.



H&M Rib-Knit Lounge Sets
(Image credit: @tylauren)

The style set have been loving H&M's expensive-looking knit loungewear sets, including this versatile beige duo and the fun striped set below.



(Image credit: @bubblyaquarius)



& Other Stories Relaxed-Fit Shirt
(Image credit: @emilie_tla)

& Other Stories' fresh, timeless, and classic oversize shirt is everything fashion girls want right now.



Who What Wear Collection Sporty Sandals
(Image credit: @krisitina_alfano)

These cool, croc-embossed sporty sandals are being paired with everything from floral frocks to socks and jeans.



(Image credit: @mrcristinastyling)

Zara's knit bra, shorts, and cardigan set has been a huge hit on Instagram. The pieces sell out fast, so here's another chic and affordable option just in case.

Up next, nine editors on the affordable trends they're buying to see them through the year.

Judith Jones
Senior Fashion Market Editor

Judith Jones is the senior fashion market editor at Who What Wear who specializes in shopping content and trend stories with high-affiliate impact. She shares the coolest, most desirable fashion market finds and brands for every budget. Previous to working in fashion, Judith worked as a TV host on the PBS travel show Globe Trekker (airing on Netflix and Amazon Prime) sharing her passion for travel and culture.