Our Whole Team Is Buying This H&M Lingerie Today

H&M's annual designer collaborations with brands like Versace and Erdem might dominate headlines, but the high-street brand just launched a collection with a buzzy Instagram label, which is just as covetable. Lingerie brand Love Stories creates beautiful, delicate lingerie with statement prints that are made to be mixed and matched.
The collection with H&M stays true to the Love Stories aesthetic with bralettes sans underwiring in leopard, star, and soft floral prints. The $50 satin kimono and $60 dusty-rose floral satin pajamas are star pieces of the collection and will make you want to have a lazy weekend. Keep scrolling to see and shop the H&M and Love Stories collection.
Shop the Collection
Next up, find out how you can shop your entire fall wardrobe on Amazon.
This post originally appeared on Who What Wear UK.

Emma is a freelance fashion editor with over 15 years experience in industry, having worked at The Telegraph, Grazia and, most recently, British Vogue. Emma was part of the founding team of Who What Wear UK, where she worked for six years as Deputy Editor and then Editor—helping shape the team into what it is today is one of the biggest privileges of her career and she will always see herself as a Who What Wear girl, contributing to both the US and UK sites. Whether she's writing about runway trends or spotlighting emerging brands, she aims to write about fashion in a way that is democratic and doesn't promote over consumption.
-
Shop 31 of This Week's Best New Arrivals
Buckle up.
-
I Went to Shop the Zara Sale But Got Distracted by These 27 New-In Buys and Never Looked Back
They are too good.
-
I'm Bored With My Closet—These 33 Chic Nordstrom Pieces Have the Power to Turn Things Around
Effortless and expensive looking is the vibe.
-
I Just Got Back From NYC, and Now, I Want to Order These 7 Trends From Reformation
My cart is very full.
-
Believe Me—You'll Still Want These 36 Items in 2026 (and '27 and '28)
Timeless with a capital T.
-
Let Me Cure Your Zara Fatigue One Chic Massimo Dutti Find at a Time
From summer-sale deals to brand-new arrivals.
-
A Rich-Looking Closet Is the Goal—31 Amazon Picks That Surprisingly Fit the Bill
Bring on the compliments.
-
There Are Over 500 Tops and Jeans at Zara, But Only These 32 Chic Picks Need Your Attention
I'll bet they'll sell out before July's over.