Everyone Is Rushing to Buy This One H&M Print

Remember a few years ago when everything was monochrome? Don't get us wrong, we loved the cool Scandi colour combinations, but there was a distinct lack of vibrance in our wardrobes. Well, those days are well and truly over, and we have this sunny H&M lemon print to prove it. This Sicilian-inspired print comes in every item you could possibly need in your holiday suitcase. There's a cotton poplin dress, a one-shoulder blouse, a cute playsuit and even a swimsuit. It's slowly taking over our Instagram feeds, as we've spotted it on a few of our fashion favourites, Katherine Ormerod, The Frugality and Rosie Londoner. So we're calling it—it's the print of the summer.

Scroll down to see how they styled it, and then buy your own slice of summer.


(Image credit: @katherine_ormerod )

Style Notes: Katherine Ormerod pairs her tiered lemon dress with classic Chanel flats.


(Image credit: @thefrugality )

Style Notes: This is the perfect holiday print, especially when paired with a raffia bag like Alex Stedman's


(Image credit: @rosielondoner)

Style Notes: Rosie Londoner paired her tiered dress with a Mango basket bag—an effortless wedding outfit. 

Keep scrolling to shop the H&M lemon-printed pieces.