in Features

Junior Branded Content Editor
Humaa is the Junior Branded Content Editor at Who What Wear UK, specialising in trend-led beauty and fashion content. Previously an editor at Who What Wear US and British Vogue, she brings years of product-testing expertise. Off duty, she's working through her endless Kindle TBR.
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I'm a Homebody: 34 Items I Swear By for an Elevated and Cozy WinterFor staying in.
By Audry Hiaoui
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I Live in NYC—These 6 Winter Hats Are the Only Ones Fashion People Actually WearBecause this winter feels colder than ever.
By Sierra Mayhew
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I Finally Caved and Bought My First Pair of Uggs—Now I'm Obsessing Over These 5 StylesPerfect for the chill ahead.
By Audry Hiaoui
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I Grew Up in an NFL Family—Here's How I Survived Game Day When It Was Frigid OutHint: I make it look like I'm way less bundled than I am.
By Sierra Mayhew
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Sorry, Silk Scarves—Elegant Upper East Siders Are Exclusively Wearing These Around Their Waists in 2026Your next purchase.
By Eliza Huber
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*Gasp* Shopbop Is Having a Sneaky Designer Sale—Here's What We're BuyingUp to 30% off.
By Judith Jones
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From Paris Hilton to Addison Rae, Hollywood Royalty Is Loyal to This Controversial Winter Boot TrendThey're back.
By Ana Escalante
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I'm Chronically Browsing Nordstrom's New Arrivals—11 Elegant Winter Finds That Live Rent-Free in My HeadChic scarves. Chic knits. Chic everything.
By Josephine Hadjiloucas

