Barbour! Dyson! Tom Ford! Here's What's Worth Seeing From Nordstrom's Anniversary Sale Preview

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Published In Buying Guides
Paris street style by The Style Stalker.
(Image credit: The Style Stalker)

Nordstrom's biggest sale of the year is back, and I'd go as far as to say this Anniversary Sale is even better than last year's. While sometimes shopping a sale can feel like picking through leftovers to find the one hidden gem, it couldn't be further from the case with this one. Nordstrom has already released a preview of this year's markdowns, from the Dyson Airwrap and a Byredo Bal d'Afrique fragrance set to Barbour's Suri Showerproof Jacket, Tom Ford sunglasses, and hundreds of other designer items.

The preview is a chance to browse the deals before they officially go live, running from July 6 through July 15. Then, early access opens in stages to Nordstrom cardholders: Icons can shop it starting July 14, Ambassadors on July 15, Influencers on July 16, and the sale opens to everyone on July 18, running through August 9—going live at midnight ET on each day.

During the 2025 Anniversary Sale, many of the best items sold out quickly, and once they're gone, they typically aren't restocked. Below, see the discounts ahead of time.

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Audry Hiaoui
Associate Shopping Editor

Audry Hiaoui is a writer based in New York. For Who What Wear, she specializes in emerging designers, independent labels, and brand discovery, as well as interviews both on and off camera. Her writing has appeared in AnOther, Wonderland, Office, Interview, Love, and i-D, among others, with multiple cover stories and features in print, and she has worked as an editorial producer for Vogue during fashion months. She holds a master's degree in journalism and documentary filmmaking from City, University of London, and has an extensive background in film, having worked for Sundance Film Festival, SXSW, and Vice UK as well as on various projects including documentaries and music videos and most recently as a writer's assistant on an upcoming HBO/A24 series.