Amazon’s October Prime Day Is Like Black Friday, But Better—31 Ridiculously Discounted Fashion Items I’m Shopping

Attention Prime members, Amazon Prime Big Deal Days 2025 start today! You have until October 8 to shop the first huge sales event of the season. While this is the perfect time to stock up on the best Amazon beauty deals and top home finds, our shopping editors agree the real star of this savings event is Amazon’s fashion selection.
What to Expect from Amazon Prime Big Deal Days 2025?
If you aren't a regular Amazon shopper or only tune in for the Prime Day savings, you might be surprised by its premium fashion selection. This year's October Prime Day features deals from editor-loved brands like Madewell, Adidas, Free People, Levi’s, The Drop, and more.
When Does Amazon Prime Bid Deal Days End?
The two-day-long event starts today and ends on October 8. Don't worry if that hardly feels like enough time to browse through all the deals, I've spent all morning finding you the best Amazon fashion finds of Big Deal Days 2025.
Below you'll find 31 chic Amazon fashion all marked less. Think elevated basics, celeb-approved jeans, fall jackets, cozy sweaters, and trending sneakers of 2025.
Shop the Best Amazon Fashion for October Prime Day
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I’m a Senior Shopping Editor—5 Basics I'm Not Wearing Anymore and 5 I Love That Are Part of Amazon's Latest Prime Day Sales
From everyday socks to effortless leggings.
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The Row Is My Vibe—Under $50 Is My Budget: 30 Rich-Looking Amazon Finds I'm Buying From the October Prime Day Sale
So many good deals.
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Every Hollywood Star Wears This Denim Brand—16 Pairs Starting at $48 During Amazon Prime Big Deal Days
Kendall Jenner– and Hailey Bieber–approved.
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I Have Classic Style: 30 Anti-Trend Finds in My Amazon Shopping Cart
And they're on sale during October Prime Day.
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27 Amazon Prime Sweater Deals That Fashion People From NYC To Paris Will Be Jealous Of
Sweater weather never looked so good.
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If a French Woman Shopped the October Amazon Prime Day Sale, These Are the 35 Items She'd Immediately Add to Her Cart
Take advantage of the deals on October 7 and 8.
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My Mom Is Shopping on Amazon More for Clothes and Beauty—I Sent Her These Picks for October's Prime Day
Discounted sweaters, jeans, beauty tools, and more.
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These Are the Best Early Deals of Amazon Prime Big Deal Days—35 Finds That Have My Undivided Attention
Shop discounted Adidas, Madewell, Coach, Nike, and more.