Hailey Bieber Agrees—This Is Where You Should Buy Affordable Basics

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Published In Buying Guides
Hailey Bieber in an oversized white button-down shirt, dark blue jeans, sunglasses, and loafers.
(Image credit: Backgrid)
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A few years ago, my partner vouched for Gap, and he was right. Ever since he put me onto shopping there again, it has been back on my radar for affordable basics. Then, more recently, the retailer has gained a similar reputation on TikTok, with items frequently going viral, from the Hailey Bieber-approved Low-Rise Loose Jeans to the Easy Double Knee Barrel Pants (an alternative to the Leset Kyoto Pant). Other items that have been popular on TikTok include the Easy Wide-Leg Pants, the 100% Cotton Oversized Sweater (referred to as a budget-friendly option for The Row's cult-favorite Ophelia sweater), and the Jelly Flip Flops.

The same reason Gap was popular in the '90s and early 2000s is still true now: reliable wardrobe staples like the Modern Crop Cami, the Mid Rise Poplin Relaxed Easy Knee-Length Skirt, and the Organic Cotton Poplin Big Shirt.

Ahead, shop the best of Gap, all under $100.

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Audry Hiaoui
Associate Shopping Editor

Audry Hiaoui is a writer based in New York. For Who What Wear, she specializes in emerging designers, independent labels, and brand discovery, as well as interviews both on and off camera. Her writing has appeared in AnOther, Wonderland, Office, Interview, Love, and i-D, among others, with multiple cover stories and features in print, and she has worked as an editorial producer for Vogue during fashion months. She holds a master's degree in journalism and documentary filmmaking from City, University of London, and has an extensive background in film, having worked for Sundance Film Festival, SXSW, and Vice UK as well as on various projects including documentaries and music videos and most recently as a writer's assistant on an upcoming HBO/A24 series.