Black Friday Is My Personal Olympics—These Sales Are Winning Gold in My Book

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It feels like just yesterday we were singing the praises of Labor Day Weekend sales, and now, Black Friday and Cyber Monday are upon us. The countless promotional emails in my inbox have me ready to toss my phone in the Hudson, but I've managed to round up the clear standouts of this shopping extravaganza. Below, you'll find major discounts on fashion brands such as Madewell and Calvin Klein, home items from McGee & Co. and Verishop, and promotions from legendary retailers including Bergdorf Goodman. Keep scrolling to treat yourself to something new or stock up on gifts for the holidays.

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Attention, all luxury lovers: Bergdorf Goodman's designer sale has arrived. This legendary retailer has every designer we fashion folk can't get enough of from Nanushka to The Row. Now is the perfect time to stock up on holiday gifts or treat yourself to that certain something you've been eyeing. I know this Valentino sweater is calling my name, and I think it's time to add it to my cart. 

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Right now, Madewell is giving 40% off your purchase and I'm delighted. I don't know about you, but I'm purchasing these lug-sole loafers, wide-leg trousers, and knit sweaters just in time for winter. Plus, the brand's jewelry is my personal favorite item to give my loved ones during the holidays. (I know my mom will love these earrings.) Madewell items run the risk of selling out, so it's time to get shopping.

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All my interior enthusiasts, it's time to listen up. This Black Friday and Cyber Monday, McGee & Co. is launching its biggest sale ever with 30% off sitewide. Between the hand-knotted rugs and the giant floor mirrors, you're not going to find a better discount on on-trend home décor items. I'd take a look if I were you.

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This Black Friday, shop Calvin Klein's signature underwear at 30% off and apparel at 50% off. I'm stocking up on the brand's underwear essentials and cozy sweaters. It's safe to say this may be the brand's best sale of the year, so hurry to shop these savings. 

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Alright, readers—you're going to want to take notes on this one. This Black Friday, you can shop adidas' iconic three-stripe classics at up to 70% off through November 26. Included are the brand's signature track suits and those sneakers you've been seeing all over IG. If you're looking for additional savings, shop Cyber Monday for 40% off almost everything sitewide. The following four items are my top picks, but there is so much more goodness to come on the site.

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Verishop is my go-to retailer for shopping small businesses online. There are so many incredible fashion, beauty, and home offerings, but these four products are clear standouts. For a limited time, this Theragun is up to $300 off, Staub cookware is up to 58% off, T3 hair tools are up to 25% off, and this Fellow electric tea kettle is 20% off. For general discounts up to 30%, check out with code HOLIDAY22.

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Shop Michael Stars's cozy essentials at 30% off with the codes BF22 (November 23–November 27) and CYBER22 (November 28–November 29). Shopping on Cyber Monday also comes with free two-day shipping if you're into that sort of thing. (I know I certainly am.) Come winter, these layers will be all you want to wear. The brand's signature henley tees are a wardrobe staple, and this camel shacket is the softest outerwear you could get your hands on.

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Nisolo's classic boots and bags make perfect holiday gifts, and this Cyber Weekend, you can shop them at 30% off sitewide—plus 40% off certain styles with the code GIFTS30!. Nisolo is a certified B corporation, which means it meets the highest standards of social and environmental performance, transparency, and accountability. You'll feel good purchasing these items knowing that 100% of their producers earn a living wage and that the retailer is committed to reducing and offsetting 100% of its carbon emissions.

Natalie Gray Herder
Editor, Branded Content

Natalie Gray Herder is an Editor on the branded content team at Who What Wear. Originally from Los Angeles, Natalie decided to make the move to NYC after graduating from Loyola Marymount University in 2019. She is an avid researcher, reader, and explorer in and out of the office. She is inspired by the street style of her fellow New Yorkers and her laid-back roots in California.