FYI: Madewell Really Wants You to Try This Swimsuit Trend
From low-back one-pieces to more modest versions, we've been busy whittling down the best swimsuits on the market for spring and summer. As it turns out, we can also rely on Madewell for inspiration aplenty—the brand's swimwear is looking especially chic right now. Scrolling through Madewell's selection, we noticed a recurring theme: vertical rainbow stripes. In fact, Madewell has no less than nine options to go along with the trend.
Think you can't pull off the look? Madewell has you covered whether you're into one-pieces, skimpy bikinis, or more covered-up two-pieces. One trend in three different ways—now that's the kind of versatility we can get behind. Read on to shop our favorite rainbow-striped swimsuits from Madewell, as well as more of our favorite pieces on the internet.
Madewell x Tavik Lila One-Piece Swimsuit in Rainbow Stripe ($146)
Available in sizes XS to L.
Solid & Striped Brigitte Bikini ($88)
Available in sizes XS to L.
Madewell x Tavik Jett Bikini Top ($74) and Ali Bikini Bottoms ($66)
Available in sizes XS to L.
Erin got her start as a Who What Wear intern over 13 years ago—back when the site only published a single story per day. (Who What Wear has since increased that number twentyfold.) She graduated magna cum laude from USC, which is how she ended up moving to Los Angeles from her hometown of San Diego. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2016, where she currently holds the title of Associate Director of Fashion News (as well as the unofficial title of resident royal expert—in case you haven't noticed her numerous Meghan Markle and Kate Middleton stories). She spends her days trying to incorporate her idols, Anna Wintour and Roger Federer, into as many stories as possible. Outside of work, she loves tennis, classic rock, traveling, and smothering her dog with affection.
-
My Friends Always Ask for Shopping Recs—30 Items From Zara, Madewell, and Free People I Suggested
Suede, knits, and sequins ahead.
By Caitlin Burnett
-
5 2025 Trends I'm Already Shopping on Cyber Monday From COS, Madewell, and Abercrombie
I'm stocking up while deals are hot.
By Ana Escalante
-
Drop Everything: Madewell x Alexa Chung Part Two Has Arrived
Corduroy and satin are here to save the day.
By Ana Escalante
-
The Cyber Monday Sales Are Here—This Is Everything I'm Loving From Madewell, Revolve, and H&M
Don't sleep on these discounts.
By Chichi Offor
-
My Friend Wants a Chic Wardrobe—I Sent Her These Black Friday Fashion Deals
Discounted gems from Nordstrom, Zara, J.Crew, and more.
By Jennifer Camp Forbes
-
I Just Found the Most Luxe-Looking Sweaters From Gap, Madewell, and J.Crew—And They're All on Sale
Up to 50% off.
By Judith Jones
-
I Have a Feeling These 30 Zara, Madewell, and J.Crew Items Will Sell Out by November 30
Haul incoming.
By Grace O'Connell Joshua
-
Friend to Friend: You're Going to Look Incredibly Chic Wearing These (Sale!) Finds From Madewell, J.Crew, and Banana Republic
Blazers, boots, button-downs and more.
By Judith Jones