I Sifted Through 100+ Beauty Finds for Amazon Prime Big Deal Days—20 I'm Actually Adding to My Cart
For a beauty lover and self-proclaimed smart shopper like me, the arrival of fall means one thing: another opportunity to fine-tune my collection of skincare, haircare, bodycare, and makeup to match the beauty goals I'm after for the season. This year, I'm all about investing in products that will help simplify my day and night routines at ultra-affordable price points. Amazon Prime's Big Deal Days presents the perfect opportunity to flex my shopping muscles and finally click "add to basket" on all the beauty favorites I've had my eye on since July's Amazon Prime Day.
Below, I'm sharing a number of the products I've been keeping tabs on so you can snag them during the sale. Remember, the shopping event will only be on October 8 and 9, so now is the time to start planning ahead to get a jump start on these deals!
Hairstyling and Haircare
For washday prep, I like to treat my strands to this prewash scalp-and-hair oil. The oil uses a formula that features a blend of rosemary, vitamins, and lipids that works to replenish essential moisture, offer antioxidant protection, and combat pesky flakiness and itchiness.
Customer Review: "Purchased for itchy/flaky scalp. I use this scalp oil paired with a salicylic acid shampoo. I apply oil onto scalp, massage scalp, and leave in overnight, then wash the next day. Great results!"
Without the help of this transformative anti-frizz oil serum, the moment my hair meets humidity, it's game over. It helps rid my strands of frizziness while adding shine and smoothness using nourishing ingredients like prickly pear extract, vitamin E, vitamin C, and more.
Customer Review: "I typically have frizzy ends and when I let my hair dry naturally, the hair will kink. This product takes the frizz without making the hair look or feel greasy. A nice light scent to it too."
To help my strands keep a healthy-looking shine and infuse moisture, I like to use this DPHue deep conditioner. Formulated without peroxide or ammonia, it truly makes color-treated hair look salon fresh with long-lasting results that remain for up to 10 hair-wash sessions.
Customer Review: "Great texture, minimal smell, and perfect glossiness left behind! My hair has never looked better!"
Growing up as a dancer, I had the worst experience with attempting to coach crunchy strands at the mercy of heavy hair sprays into buns. I wish I had been able to get my hands on this flexible, long-wearing hair spray then, but I'm definitely adding it to my hairstyling lineup now.
Customer Review: "This is the best hairspray to use as you leave for work. It holds the shape throughout the day and isn't too stiff."
Chi's Original Ceramic Flat Iron is well-loved by beauty editors because it has 1-inch ceramic floating plates that glide effortlessly through the hair to ensure even heat distribution. If that's not enough, the tool also uses far infrared heat and negative ions to promote shiny, healthy hair.
Customer Review: This is the flat iron every woman needs! It fits perfectly in my hand and creates beautiful curls or straight hair! The cord is long enough that you can conveniently plug it in anywhere, and the best part is the cord does not get tangled like other flat irons. Highly recommended."
Skincare
Since adding the Squalane Facial Oil to my daily skin routine, I've noticed how much more vibrant, youthful, and dewy my complexion looks. I even like to mix a couple drops of this in my foundation to achieve a glowing-from-within finish.
Customer Review: "I love this facial oil! This was my first experience using oil on my face. I was nervous to try as I have acne-prone skin, but it has not broken me me out once in 2 months of using. It makes your skin feel hydrated and healthy."
No skincare routine is completely without a cleanser that does it all. Dime Beauty's Gentle Jelly Cleanser removes excess oil, dirt, and impurities from the skin without stripping it of its essential oils. The formula also has coconut and vitamin E, which help nourish the skin and fight free radicals.
Customer Review: "I love the Dime Beauty Gentle Jelly Cleanser! It's incredibly hydrating and perfect for my sensitive skin. It effectively removes makeup without any irritation, leaving my face feeling clean and refreshed. Highly recommend!"
Because my skin is noticeably drier during the fall and winter months, I like to use a wash-off exfoliating mask to help remove dead skin cells and reveal the smooth and silky skin below. This one, by Sulwhasoo, does all of that and more using a formula infused with nourishing white ginseng and honey.
Customer Review: "This is my go-to moisturizing overnight mask! I use this at least a few times a week after I clean my face and moisturize. I wake up with my skin feeling very plump and hydrated."
This night serum by Biossance uses time-release technology offers a powerful blend of squalane and powerful retinols to make sure the formula's retinol can be absorbed by the skin over a period of eight hours. Its formula also uses squalane and saffron to boost your complexion's hydration and radiance.
Customer Review: "Fantastic formula, wonderful trusted brand. Not quite a serum but not quite a cream. Spreads easily, wears lightly. I recommend products by Biossance because using them always feels like a luxury!"
I'm a huge fan of Innisfree products and haven't gone one Amazing Prime deal day without shopping from its incredible selection. This moisturizer is a favorite for a reason: It brightens and soothes the skin using a nourishing blend of niacinamide, betaine, and cherry blossom flavonoids.
Customer Review: "I am on my second purchase of this product and I love it! My skin looks so hydrated after each application. Easy to apply and a little goes a long way."
Makeup
Of all the waterproof eyeliners I've tested over my career, Urban Decay's 24/7 Glide-On Waterproof Eyeliner Pencil is one of the best. Formulated with a number of hydrating ingredients like vitamin E, jojoba oil, and cottonseed oil; this eyeliner glides onto the skin with no skipping or tugging.
Customer Review: "I have gone through many eyeliners as I have watery eyes and usually my eyeliner smudges constantly. I tried this one and it stays on all day! I rarely have to touch up, even though I like to. Look no further as this is the eyeliner of all eyeliners!"
This unique lipstick by Laura Geller is the stunning result of combining three pretty lip colors to create a color that resembles Italian marble. It offers a hint of color with all-day hydration that won't shift, transfer, bleed, or feather. In other words, it's a masterpiece.
Customer Review: "I get so many compliments on this lipstick when I wear it. It’s light and creamy, and the color lasts for hours!"
I'll never get tired of the easy confidence boost I get from leaving the house with all-natural long, full, and flirty lashes. The Full n' Soft Mascara features an advanced thickening formula that deeply nourishes your lashes with vitamin E while adding jaw-dropping length and dimension.
Customer Review: "I was tired of the spider-looking lashes, this mascara keeps my tiny lashes looking natural, while adding length. Well priced too!"
Sometimes, a lightweight foundation like this one by It Cosmetics is all I need to give my complexion a little boost. Infused with green tea extract, hyaluronic acid, and niacinamide, this foundation offers medium coverage and creates the healthy glow I'm obsessed with achieving year-round.
Customer Review: "This doesn’t feel too thick at all and has just the right amount of coverage. It’s not too much or too little. It leaves my skin looking a tiny bit glowy and lit from within somehow. Love it!"
I'm nothing without my sleek, winged eyeliner I receive nonstop compliments on. It's a well-known fact that I love Stila's Stay All Day Liquid Eye Liner, but did you know it also comes in a micro tip? I'm planning on adding this one to my makeup routine so I can have thee most precise wings.
Customer Review: "It's waterproof and doesn't smudge which I like. I've used other eyeliners that go on a little easier, but it's probably because this brand has a finer tip. Great If you'll be out and about and don't want to worry about smudging.
Bodycare
Starting to use this body serum has been the second best thing I've done for myself (second only to my move to New York City). After hopping out of the shower, I like to use Nécessaire's The Body Serum to keep my skin looking plump, moist, and glowy. In fact, I'm almost out… time to stock up again!
Customer Review: "This serum glides on, is super moisturizing, and is unscented. I use it after showering with Necessaire Eucalyptus body wash and scrub. I have found my perfect skin conditioning trio!"
When I'm not stationed in front of my computer, I spend my workday on the go. To help wind down at the end of the night, I've found using Neom's Real Luxury Hand & Body Wash does the trick. It cleanses and softens my skin, leaving it smooth, soft, and fragrant to set me up for a good night's sleep.
Customer Review: "I purchased my first bottle to see if I liked it. I did! So much so that I bought more, and more and then even more. I love the smell. A little goes a long way and I love how it makes my skin feel. New favourite body wash. "
There's something so luxurious about following an everything shower with this body oil. Formulated with a medley of natural ingredients, it also provides an elite olfactory experience with a scent featuring delicate rose, jasmine petals, and creamy sandalwood.
Customer Review: "I first received the oil as a gift and I've been hooked ever since. It lasts long, doesn't take a lot to apply, and my skin feels good and moisturized. I was happy it was available here. The scent is light and soft, not too much."
If you're not using a body scrub a couple days a week in the shower, you're seriously missing out. Beia's new Bikini & Body Scrub has been my go-to for playing defense against dry skin, ingrown hair, and KP. I simply rub the body scrub in a circular motion, and let it work its magic.
Customer Review: "The gentle exfoliation is fantastic, especially for my sensitive skin; it doesn’t irritate at all. I’ve noticed a visible difference after just a few uses. My skin feels rejuvenated and looks so much healthier! If you’re looking for a scrub that delivers on hydration and smoothing without harshness, I highly recommend giving this one a try!"
Historically, I haven't been one to sleep with a sleep mask. This one by Drowsy Sleep Co. has made a convert of me. Crafted with pure mulberry silk, the Silk Sleep Mask offers even and low pressure across the face for deep relaxation and comfort to keep you catch some z's.
Customer Review: "I absolutely loved this mask! The silk is so soft and I love the adjustable velcro. I have been searching for an eye mask that isn't too tight or won't ruin my hair.. this is it! I highly recommend this mask."
Maya Thomas is Who What Wear's assistant beauty editor based in New York City. Her strong love for all things beauty and fashion stems from a strong childhood interest in the fine arts. During a gap year spent in Paris studying the history of French fashion, she shifted her focus to English literature and journalism as a student at Loyola Marymount University with the goal of one day pursuing a career in fashion. After graduating in May 2021, Maya began freelancing for Parade.com as a contributing commerce writer while also building a following on her lifestyle blog, Itsmayalala.com. When she's not writing, Maya spends her free time catching up on reading, perusing art galleries, and enjoying a night out at the ballet every now and then.
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