I'm Obsessed With Jewelry—These Are My Favorite Brands for Every Budget

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(Image credit: @trustmebuythis)

If by any chance you read my recent story the types of jewelry that will never go out of style, then you’ve already heard me rant about how much I love it. If you haven’t, well, there’s the gist of it—I love jewelry! Whether it’s trendy and affordable pieces, timeless investments, or, in the case of some brands and baubles, a mix of both, I can’t help but fawn over the stuff and have slowly grown my own collection over the years.

For that reason, I’m often getting asked where to find different pieces at all price points, so today I thought I’d put all my favorite brands in one easy-to-reference story. From the Cartiers and Bulgaris of the jewelry world to the affordable brands that look shockingly expensive, just keep scrolling to see, read about, and shop all 16 of them.

Vrai & Oro

Shashi

Cartier

Wald Berlin

Ariel Gordon

Azlee

Tiffany & Co.

Cinco

Anita Ko

Laura Lombardi

Roxanne Assoulin

The Last Line

Adornmonde

Timeless Pearly

Bulgari

Stella And Bow

Up next? Seven jewelry investments that will never, ever go out of style.

Editor-at-Large

Since starting as an intern back in 2013, Nicole Akhtarzad Eshaghpour has held several roles here at Who What Wear, and she is currently Editor-at-Large. Upon joining, she was a senior about to graduate from business school at USC. Fast-forward to 2025, and she's moved to NYC from her hometown of Beverly Hills and spends her workdays a little differently from when she was just starting out. Currently, she focuses on a weekly mélange of shopping content and her Trust Me—Buy This newsletter. As far as her personal style goes, she's largely drawn to neutral, classic pieces but will always make an exception for something colorful or bejeweled as long as it's deemed worthy enough. After all, the only thing she loves more than a party is dressing up for one. On her downtime, she can usually be found at home eating something delicious and trying to force her husband to watch Summer House.