The Cult Brand Everyone In Fashion Is On a Waitlist For

I count myself as one of many fans who are enamored with all things Aimé Leon Dore. The NYC-based brand is an expert in streetwear with pieces like sneakers and baseball hats that quickly rise to It-status before they are nearly impossible to track down. Founded in 2014 by Teddy Santis, you can spot elements of his Queens upbringing in the collection, in addition to references including ‘90s hip-hop culture, basketball, and vintage cars.

Santis has collaborations with mega-brands including Porsche under his belt and was also named as New Balance’s creative director last year, which is why you have seen him shaking with the sneaker universe with styles that have gone viral recently. And yes, everyone in fashion is on a waitlist for the recent releases and about-to-drop pieces. Ahead, see the must-buy pieces from Aimé Leon Dore that fashion insiders can’t get enough of.

550 Sneakers


(Image credit: @champagnemani)

One of the biggest cult items from Aimé Leon Dore? The 550 sneakers in collaboration with New Balance. Bringing back the classic sneakers with the Aimé Leon Dore design aesthetic, they always sell out immediately when they drop and have a major following among fashion insiders.


Sport Hats


(Image credit: @laurenegg)

You can also count on Aimé Leon Dore's baseball hats to land on the sellout list immediately. Low-key, cool, and instantly recognizable, these are a major insider favorite.

Shop more Aimé Leon Dore:


(Image credit: @deborabrosa)

There are plenty more cult finds from Aimé Leon Dore. Here, shop more pieces to add to your closet.

Next up: I'm Going Through a '90s-Fashion Phase—35 Pieces Sitting in My Cart

Associate Director, Special Projects

Kristen Nichols is the Associate Director, Special Projects at Who What Wear with over a decade of experience in fashion, editorial, and publishing. She oversees luxury content and wedding features, and covers fashion within the luxury market, runway reporting, shopping features, trends, and interviews with leading industry experts. She also contributes to podcast recordings, social media, and branded content initiatives. Kristen has worked with brands including Prada, Chanel, MyTheresa, and Luisa Via Roma, and rising designers such as Refine and Tove, and her style has been featured in publications including, Vogue France, WWD, and the CFDA. Before Who What Wear, Kristen began her career at Rodarte, where she worked on assistant styling, photo shoots, and runway shows, and at Allure, where she moved into print and digital editorial. She graduated from the University of Southern California, where she studied art history and business, and currently lives in New York.