Zara Just Endorsed the Trend Every Cool Girl Is Already Wearing
What comes to mind when you think about the punk trend? Perhaps heavily studded jackets and over-the-top piercings? Well, what if we told you that you can try out the trend while still staying true to your personal style? If you've been too shy to test the waters, Zara has your answer. The retailer has just released a new editorial, Pretty in Punk, which shows off the chicest and most approachable way to adopt the vibe.
Modeled by Laurijn Bijnen, Marjan Jonkman, and Zhenya Migovych, the editorial features floral dresses, band tees, frilled skirts, plaid shirts, acid-wash jeans, and more cool-girl pieces. “Punk for me means going against the grain, doing the unusual and getting out of my comfort zone," Bijnen said in a statement. Added Jonkman, "It’s about being rebellious and thinking out of the box." What does punk mean to you?
Scroll down to shop Zara's new Pretty in Punk editorial!
Zara Tie-Dye Jeans ($60)
Left: Zara Ruffled Blouse ($50) and Skirt ($36)
Right: Zara Group Print T-Shirt ($23) and Plaid Skirt ($36)
Zara Skirt ($60) and Floral Boots ($119)
Zara Black Sweater ($40), Floral Print Dress ($70), and Floral boots ($119)
Zara Lace Dress ($100)
Will you be trying out the punk trend this season? Tell us in the comments below, and then shop more of Zara's new arrivals online!
Opening Image: Zara

Erin got her start as a Who What Wear intern in 2011—back when the site only published a single story per day. (We have since increased that number twentyfold.) She graduated magna cum laude from USC and lives in Los Angeles. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2015, where she is now the Associate Director of Fashion News. From the Oscars to the Met Gala, she leads the site's entire red carpet coverage strategy. She specializes in celebrity and fashion news but also enjoys writing travel features and runway reports. She frequently contributes to WWW's social accounts and has a sizable following on her personal TikTok.
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