I'm a Fashion Editor and Predict These 18 Under-$70 Pieces Will Be Big Hits


(Image credit: @missssayy)

The question of what's next is a common inquiry I get on the regular. There's an abundance of collections, capsules, emerging designers, and everything in between dropping each month, so it can definitely be a daunting task to properly wade through it all. It's a lot to process even as an editor in the industry, so I imagine that bewilderment is only amplified for casual fashion fans. Well, hopefully, this list will make it easy. 

Who What Wear's latest in-house Target collection draws inspiration from the many trends that have been filtering through the current fashion system, especially hitting on the big style concepts fashion people unanimously love. To make this list short and sweet, I gathered up the coolest pieces I've been eyeing from the recent drop and categorized them into the five trends gaining serious momentum right now. Each piece is affordable, too, so they won't leave a terrible dent in your wallet. Keep reading ahead to check out the full list.

Printed Shorts Sets


(Image credit: @alyssainthecity)

At the dawn of summer, we spotted with our eagle eyes one of the most relaxed trends we've seen thus far: the shorts set. This take elevates the concept to the next level, as the two-piece outfit is draped in punchy prints that add a bit of flair. Since all eyes will be on your co-ord, stay subtle with any coordinating jewels or footwear.

Gothic Maxis


(Image credit: @stephaniebroek)

Who doesn't love a bit of romantic drama? The conceptual intent of a gothic maxi is quite simple: It's a sweeping, moody dress that pulls you in its vortex with a unique silhouette. It can be loose or structured. The main objective is that it hits your shins or lower and (of course!) is a rich black. I recommend black boots or sandals and no jewelry to complete the vibe.

High-Impact Prints


(Image credit: @greceghanem)

Big prints are a thing lately—can't you tell? What separates these from the rest is that they're large in scale, incorporating bright colors in high contrast to really make them pop. If you're under the impression they're difficult to pull off, I assure you that, in reality, it's quite easy. Just stick with pastel or light-colored accessories to let the prints shine.

Front-Button Dresses


(Image credit: @alyssekatherine)

There's a Staud dress I've been noticing on my feed that also coincidentally has been in my cart for weeks. It features a two-tone palette, but what I love the most is its lineup of front buttons from top to bottom. These dresses from the most recent Who What Wear Target drop also feature that same trendy detail at a fraction of the price.

Detail-Oriented Tanks


(Image credit: @scarletkent)

A tank and trousers will always be a timeless 'fit, but I can't lie when I say that an amped-up tank with trousers exceeds it in cool points. Whether designed with layers, cutouts, or ties, a tank with offbeat details is so much more fun (and trendy) right now.

More items we're wearing on repeat:

Next up: 37 Cute Nordstrom Basics to Replace Any Items You're Over in Your Wardrobe

Fashion Market Editor

Indya Brown is a fashion editor, stylist, and writer living in Los Angeles. While going to school at Columbia University in New York City, she got her feet wet in the fashion industry interning at Elle magazine, Harper's Bazaar, and New York magazine's The Cut. After graduating in 2016, she joined The Cut as a fashion assistant, eventually working her way up to fashion editor. There, she worked on a multitude of projects, including styling inbook feature stories for New York magazine's print issue, writing and pitching market stories for The Cut, and serving as fashion lead for The Cut's branded content. While New York has been her home for over 10 years, she moved to Los Angeles in the midst of the pandemic in 2020 for a new chapter. Now she is a fashion market editor for Who What Wear, focusing on emerging designers, rising trends on and off the internet, interior design, and BIPOC creatives and brands. Aside from her duties as a fashion market editor, Brown is also a freelance stylist and writer, working on national print and video commercial campaigns for Sephora, The Independent, and Cadillac. Her bylines also include Harper's Bazaar, Vox, and The New York Times. But once the computer goes down and the emails turn off, she's likely eating her way through Koreatown, hunting down vintage furniture, scoping out new outrageous nail designs to try, or taking a hot cycling class.