Switching to This Type of Fragrance Is the Most Effortless Way to Smell Amazing

Fragrances can really set the tone or vibe for the day. I like to think of choosing a fragrance as choosing my "aura" for the day. Do I want to feel seductive and sexy? I might try a spicy or musky fragrance. Do I want something that's light and carefree and perfect for daytime? I normally gravitate toward fresh florals or citrus. And for special occasions, like weddings or big work events, I might bring out a classic designer fragrance to make me feel grown-up.

There's a fragrance I've been drawn to recently, though, that I realised is perfect for days when I want something effortless, a little low-key, but still noteworthy—basically, something that will make me smell good, that might get me a compliment or two, but that doesn't make me look like I'm trying. It's a tall order, I know, but the scents that really stand out to me for this specific need are earthy perfumes.


(Image credit: @emmahoareau)

You might be thinking, "Uh, earthy? Like dirt?" But hear me out. One, you won't be smelling like dirt. And two, in my opinion, earthy fragrances are grounding, a little mysterious, and a more unexpected option than reaching for my go-to floral or fresh scents. I like to think of these grounded scents as somewhat of a neutral—they work for just about any setting.

Take a look at some of my favourite earthy scents below plus other highly reviewed options from editors and readers.

1. Maison Louis Marie No.04 Bois de Balincourt Eau de Parfum

2. Jo Malone London Wood Sage & Sea Salt Cologne

3. Maison Margiela Replica Autumn Vibes


(Image credit: @cassandra.cadwell)

4. Le Labo Santal 33

5. Clean Reserve Smoked Vetiver

6. Byredo Mojave Ghost

7. Tom Ford Oud Wood Eau de Parfum

8. Chloé Nomade Absolu de Parfum


(Image credit: @laurencrowe88)

9. D.S. & Durga Amber Teutonic Eau de Parfum

10. The Nue Co. Forest Lungs

Managing Editor

Sarah is lifestyle writer and editor with over 10 years of experience covering health and wellness, interior design, food, beauty, and tech. Born and raised in Los Angeles, she attended New York University and lived in New York for 12 years before returning to L.A. in 2019. In addition to her work on THE/THIRTY and Who What Wear, she held editor roles at Apartment Therapy, Real Simple, House Beautiful, Elle Decor, and The Bump (sister site of The Knot). She has a passion for health and wellness, but she especially loves writing about mental health. Her self-care routine consists of five things: a good workout, “me” time on the regular, an intriguing book/podcast/playlist to unwind after a long day, naps, and decorating her home.