I Asked 7 Streetwear Fans for the Cult Items to Buy Right Now, and They're Good

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As a dedicated sneakerhead, it didn't take long for my brain to become fully immersed in the streetwear scene. With a new, hyped-up sneaker release or emerging brand always on the horizon, you'd be hard-pressed to find a corner of the internet as continuously active as the Hypebeast community. But streetwear is not just sneakers and baggy hoodies. The recent proliferation of women designers and tastemakers within the space has opened up a lane of inventive designs that go beyond logo T-shirts. 

Along the way, I've discovered a group of women who continually push the boundaries with their creative style and fresh takes on streetwear. To get a glimpse into which styles and trends are sure to hit big this season, I turned to a few of them for their shopping guidance. From colorful kicks to exhilarating prints, keep scrolling to see the cool finds they can't stop thinking about.

Tori Robinson and Leah O'Malley, @boyslie

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(Image credit: @reptar@leahomalley)

This year, I've made it a point to support more women-designed and female-led streetwear brands, and one of the names I've been heavily scoping out is Boys Lie. Although I recently discovered the label (I'll admit I'm late to the party), founders Leah O'Malley and Tori Robinson have steadily been building their brand since its launch in 2019, with celebs like Gigi Hadid and Halsey among its fans.

Shop Tori's picks:

Shop Leah's picks:

Nadia Idder, @nadiaidder

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(Image credit: @nadiaidder)

There's being a sneakerhead, and then there's being Nadia Idder. The influencer's collection of Nikes is impressive, to say the least. Idder has Jordans, Air Forces, and Dunks of almost every color imaginable, which she often styles with color-coordinating pieces.

Shop Nadia's picks:

Moe Olivia, @moeblackx

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(Image credit: @moeblackx)

If you're tired of cookie-cutter outfit inspo, Moe Olivia is your girl. Whenever I'm in need of out-of-the-box styling ideas, Olivia's IG account is chock-full of unexpected outfit combos that get my own sartorial juices flowing. She's definitely one of the people who convinced me trucker hats aren't so bad.

Shop Moe's picks:

Jourdan Ash, @lifewithjrdn

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(Image credit: @lifewithjrdn)

For New York–based writer and podcaster Jourdan Ash, streetwear is a lifestyle. Last year, she founded True to Us, a brand that focuses on uplifting Black women within the streetwear space. In addition to amplifying Black voices through her work, Ash designs a line of limited athleisure drops.

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Shop Jourdan's picks:
(Image credit: @yahtusaabe)

"I love cool pants! As someone who can never find her size in jeans in a store, I swear by getting custom jeans. They fit perfectly, and more importantly, they don't look like anyone else. I just copped a pair from this young Brooklyn-based designer named @Yahtusaabe on IG. I just bought these!"

Ida Broen, @idabroen

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(Image credit: @idabroen)

Hailing from Oslo, Norway, Ida Broen's colorful closet is like a bag full of skittles. The 27-year-old PR and creative consultant is also an expert monochromatic dresser and has some of the coolest pieces of outerwear around.

Shop Ida's picks:

Banna Girmay, @banniakabread

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(Image credit: @banniakabread)

Readers of Who What Wear will see a familiar face in L.A. creative Banna Girmay. When she's not reporting on the best streetwear trends for Who What Wear, she's busy designing and curating for her label Mama Banna—a clothing brand inspired by Girmay's Eritrean roots.

Shop Banna's picks:

Up next, This "Grandpa" Staple Is Actually Summer's Biggest Beach Trend—Hear Me Out.

Fashion Market Editor

Indya Brown is a fashion editor, stylist, and writer living in Los Angeles. While going to school at Columbia University in New York City, she got her feet wet in the fashion industry interning at Elle magazine, Harper's Bazaar, and New York magazine's The Cut. After graduating in 2016, she joined The Cut as a fashion assistant, eventually working her way up to fashion editor. There, she worked on a multitude of projects, including styling inbook feature stories for New York magazine's print issue, writing and pitching market stories for The Cut, and serving as fashion lead for The Cut's branded content. While New York has been her home for over 10 years, she moved to Los Angeles in the midst of the pandemic in 2020 for a new chapter. Now she is a fashion market editor for Who What Wear, focusing on emerging designers, rising trends on and off the internet, interior design, and BIPOC creatives and brands. Aside from her duties as a fashion market editor, Brown is also a freelance stylist and writer, working on national print and video commercial campaigns for Sephora, The Independent, and Cadillac. Her bylines also include Harper's Bazaar, Vox, and The New York Times. But once the computer goes down and the emails turn off, she's likely eating her way through Koreatown, hunting down vintage furniture, scoping out new outrageous nail designs to try, or taking a hot cycling class.