18 Viral TikTok Products I'm Buying During Sephora's Spring Savings Event
ICYMI, Sephora's Spring Savings Event is well underway, and now is the time to act. This is the time of year I whip out my trusty beauty wish list because there's no better time to fill up my cart than when things are temporarily (somewhat) inexpensive. This year, I have quite a few viral products on my list that have blown up on TikTok, and I can't say that I'm mad about it.
Some of these finds have been around for ages while others are the new kids on the block. Either way, I'd say they're worth snagging before they sell out. Although Sephora's Spring Savings Event kicked off April 5, don't worry—there's still time to save a few bucks if you're a beauty insider. Through April 11, Rouge members will get 20% off their purchases, VIB members will receive 15% off, and Insiders will get 10% off. Use the promo code SAVESPRING at checkout, in-store, or online. Another great perk of being a beauty insider of any tier at Sephora is that you'll be able to receive 30% off Sephora Collection products through April 11 with no promo code needed.
Now, enough talking. I know you're dying to know what TikTok favorites to consider stocking up on so without further ado, keep scrolling!
Act quickly—this TikTok favorite from Makeup By Mario is already selling out. Folks love this formula for its hydrating and natural-looking lip hues. It melts right into the lips and contains shea butter, avocado oil, kiwi oil, and argan oil to condition and repair any dryness.
I recently tried this TikTok favorite for myself and really enjoyed it. It provides a nice amount of coverage for a beauty balm-foundation hybrid. It's great for days you want to wear something lighter or you can build it up for more coverage, too. I also think it's a nice find for oily or acne-prone skin because it covers what you want it to but doesn't dry your complexion or leave it looking cakey.
Basically, every makeup artist who has been creating looks on TikTok with these chrome flakes looks absolutely stunning. Each hue can be used on both the eyes and face (the color payoff speaks for itself). Snag them while you can. It may be a new product, but a few shades are already sold out.
Basically, everyone I know is obsessed with this blush. I'm a sucker for a good cream blush and this one has such a gorgeous, dewy finish.
I've seen this eye tightener in action and the results are pretty remarkable. It helps temporarily firm and smooth the under-eye area, banishing the look of fine lines and bags with Firm-A-Tite, the brand's blend of silicates and seaweed that provides a fast tightening effect.
A few of us here at Who What Wear covered our faces in this viral foundation and the reviews were pretty positive. Personally, it's not my favorite foundation in the world, but if you like super sheer, second skin–like coverage, this might just be the foundation for you. Plus, it's temporarily cheap so you really can't go wrong.
Users are obsessed with this First Aid Beauty body scrub which deeply (but gently) exfoliates with an AHA blend for smoother-looking skin. It's designed specifically to help those with the skin condition keratosis pilaris, so if you fall into that camp it could just be your new holy-grail product.
If you need an instant detox, TikTok is reporting that this is the mask to add to your routine a few times a week. It quickly clears congested pores and tightens them for smoother-looking skin. Grapeseed polyphenols also provides antioxidant protection while caffeine gives your skin a luminous glow.
Once TikTok got a hold of this highlighting serum, it was game over. It provides deep hydration with hyaluronic acid and contains niacinamide to reduce the look of hyperpigmentation. On top of all that, this super serum also brightens your skin significantly with watermelon extract.
This liquid exfoliant is a product both TikTok and myself completely swear by. It's hands-down one of the best exfoliating toners I've ever used. It exfoliates without overdrying your skin and gives such a healthy glow after you use it. It also helps tame any stubborn breakouts.
I don't know about you, but I'm obsessed with watching brow masters on TikTok, and they apparently can't get enough of this simple styling wax from Anastasia Beverly Hills. It's easy to use and lifts and sculpts your brows while offering some serious all-day hold.
Users can't get enough of this Tower 28 gloss—it's truly just the perfect lip product to compliment any look. It's also incredibly hydrating with ingredients like apricot kernel oil, raspberry seed oil, and rose-hip oil making it one of the most comfortable for all-day wear.
This viral foundation balm caused quite a raucous when it first launched for its fresh and buildable matte nature. It's definitely a heavier foundation and can look cakey if you're not careful, but if you're in the market for a really solid full-coverage foundation, I'd definitely recommend it.
I've seen so many users on TikTok put this lip-plumping gloss to the test, and it really does work almost instantly. The secret sauce is a blend of atelocollagen, marine filling spheres, avocado, jojoba oil, and vitamin E which provides long-term effects.
Skincare-infused makeup has been on the rise for the past few years and this award-winning skin tint from Ilia is also a TikTok favorite. It offers light, organic-looking coverage and is packed with niacinamide, hyaluronic acid, and squalane for extra radiance.
It's not just TikTok that's obsessed with this OG hair repair treatment—editors hoard this stuff, too. It's a pre-shampoo essential for damaged hair that reduces breakage and helps strengthen strands from the inside out. Many users saw results after just one use.
So many makeup artists on TikTok swear by the naturally radiant look this foundation provides. It looks like you used an ultra glowy serum on your skin rather than an actual foundation, which is a look that seems to be trending these days.
This $8 gem has been a TikTok user favorite for ages and the results don't lie. I use this myself once in a while when I need a solid deep clean sans an actual facial and it definitely helps. I won't say that I've seen overly dramatic results, but using it does come with the satisfying feeling of knowing you've completely cleared out your pores of pollution, debris, and dead skin.
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