I Get So Many DMs About Sephora's Holiday Savings Event—Here's What to Buy First

Hark! Sephora's annual highly anticipated Holiday Savings Event is on, which—if you're a beauty lover like me—is basically a national holiday extending from October 28 through November 7. However, the timing of your access does depends on your tier: Rouge, VIB, or Insider. The two former have been busy shopping away, but Insiders can finally rejoice and get in on the savings from now until the 7th. 

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(Image credit: @thestylestalkercom)

As a reminder, if you're a Rouge member, you can still shop to your heart's content and get 20% off each order. VIB members can still get 15% off each order, and now, Insiders can start shopping to get 10% off each order. You can use your discount as many times as you want in-store or online. Just use the code SAVINGS to redeem online (for all tiers) and to score Sephora Collection products at a whopping 30% off. 

I have a hunch you already know what to do, but if you're curious about which products I'd zero in on as a beauty director and professional product shopper, keep scrolling! My top 20 favorites at their Insider discounted price points are below.

Fragrance

Skincare

Makeup

Hair

Up next, I Just Got My Paycheck, and I'm Spending It on Sephora's Holiday Savings Event

Beauty Director

Erin has been writing a mix of beauty and wellness content for Who What Wear for over four years. Prior to that, she spent two and half years writing for Byrdie. She now calls Santa Monica home but grew up in Minnetonka, Minnesota, and studied writing, rhetoric, and communication at University of Wisconsin, La Crosse. She studied abroad in Galway, Ireland, and spent a summer in L.A. interning with the Byrdie and Who What Wear family. After graduating from UW, she spent one year in San Francisco, where she worked as a writer for Pottery Barn Kids and PBteen before moving down to L.A. to begin her career as a beauty editor. She considers her day-to-day beauty aesthetic very low-maintenance and relies on staples like clear brow serum (from Kimiko!), Lawless's Lip Plumping Mask in Cherry Vanilla, and an eyelash curler. For special occasions or days when she's taking more meetings or has an event, she'll wear anything and everything from Charlotte Tilbury (the foundations are game-changing), some shimmer on her lids (Stila and Róen do it best), and a few coats of the best mascara-type product on earth, Surratt's Noir Lash Tint.