Allow 9 Stylish Scandi Girls to Give You the Coolest Outfit Inspo
When I'm looking to find fresh and fun outfit inspiration or if I'm ever stuck in a fashion rut, I make a beeline to the Instagram accounts of my favorite Scandi fashion people, where I always find an ensemble that gets me sartorially excited.
We talk a lot about French-girl style and Parisians' nonchalant aesthetic here at Who What Wear, but if the French girl is effortlessly elegant without trying, then the Scandi girl is playfully cool and purposefully so. It's all about comfort, color, and extreme contrasts—a pretty puff-sleeve dress paired with laid-back chunky sneakers, a fancy fuchsia bag paired with minimalist beige pants and a white tee, a silky lace slip dress worn with flip-flops.
So today, I wanted to share some of the coolest outfits I've spotted on Scandi girls this season that will impart a breath of fresh air to your summer-to-fall wardrobe. Keep scrolling to shop the looks for yourself.
Emili Sindlev shows us that you can wear a statement bikini top in the city—simply pair it with trending cargos and a pink button-down. Don't forget the matching pink accessories.
Shop the look:
We love a silky slip dress in summer. Opt for a gorgeous green instead of the usual black and give it a casual Scandi spin by pairing it with easy flip-flops.
Shop the look:
Scandi fashion people ground their outfits in comfort, and nothing is as easy and cool as flowy pants and a chic T-shirt in neutral hues. Just add luxe accessories to tie the ensemble together.
Shop the look:
Give a minimalist miniskirt-and-tank-top outfit a playful edge by pairing it with statement green accessories. Finish the look with a trending oversize leather moto jacket. This is a cool and easy outfit I'm stealing from Pernille.
Shop the look:
Lean into this season's Y2K vibes by styling a pair of loose, low-rise jeans with a colorful printed blouse like Nnenna. Add bold and bright accessories to complete the look.
Shop the look:
Janka Polliani proves an all-pink ensemble can look undeniably cool. Keep it polished in a minimalist silhouette. Barbiecore chic.
Shop the look:
Pair a black strapless top and low-rise skirt with a silver chain belt and edgy accessories. It's the perfect way to make an all-black ensemble look cool in the summer heat.
Shop the look:
This effortlessly cool look is so easy to emulate—just pair cargo pants with a striped button-down and finish with a playful statement belt.
Shop the look:
Up next, 8 Summer Trends That Will Keep Working Hard in the Months to Come
Judith Jones is the senior fashion market editor at Who What Wear who specializes in shopping content and trend stories with high-affiliate impact. She shares the coolest, most desirable fashion market finds and brands for every budget. Previous to working in fashion, Judith worked as a TV host on the PBS travel show Globe Trekker (airing on Netflix and Amazon Prime) sharing her passion for travel and culture.
-
I'm a Fashion Editor—I Reach For These 2 Pieces When I Don't Know What to Wear
Ready in 10 minutes or less.
By Jennifer Camp Forbes
-
French Women Are Wearing Socks With These Classic Shoe Styles This Spring
Chic as always.
By Jennifer Camp Forbes
-
The Only 9 Jackets You Need for Spring, According to Fashion People
There's something for everyone.
By Remy Farrell
-
Found: The Only Shoe Style You Need for Expensive-Looking Spring Outfits
It's a classic for a reason.
By Jennifer Camp Forbes
-
It's True—Designers Were Fashion Month's Best Dressed Patrons
Sometimes, the simplest outfits win.
By Eliza Huber
-
And Now, 5 Elevated Ways to Wear Your Jeans in 2024
Denim devotees, unite.
By Grace O'Connell Joshua
-
I'm Saving This '90s Supermodel's Airport Looks for All My Travel Days in 2024
Each one is comfortable and super chic.
By Jennifer Camp Forbes
-
After 5 Days in Aspen, I'm Officially Hooked on Western Pieces—5 I'm Loving RN
From cowboy hats to fringe accents.
By Grace O'Connell Joshua