I'm Hyperventilating—Some of My Favorite Luxury Beauty Brands Are on Major Sale
Sponsor Content Created With Nordstrom

Most Wanted is a weekly series in which one Who What Wear team member or friend of the brand will share the top 30 fashion and beauty finds on their current wish list.
I’m going to be honest: I have expensive taste, especially when it comes to beauty products. I will happily splurge on all my favorites, but I’m always down to save a little money. (Who isn’t?) So when I heard that some of my favorite luxury brands would actually be discounted during Nordstrom’s Beauty Anniversary Sale, I low-key freaked out. It was hard to contain my excitement while I scrolled through hundreds of pages of the best deals I could find (so that you don’t have to). If you’re a beauty lover or have one in your life, this is your excuse to stock up. Keep reading to see the 32 finds that I just can’t resist.
In case you haven’t see this on TikTok, let me introduce you to this powerful microcurrent device. I’ve heard so many amazing things about this system (and its Kardashian-level contour results), so I need it stat. It also comes in a cute little mini for less than $200 if that one is more your style.
This cleansing device is a godsend if you have combination skin. It has a cleansing mode to provide a deeper clean and a massage mode that guides you through a facial-sculpting routine. You can scoop up other select tools for up to 25% off on August 1.
Dr. Barbara Sturm’s line relies on a powerful blend of plant-based hydrators to repair the skin barrier and give you a radiant complexion. This set has a full-size face cream (a major score) and travel sizes of her hyaluronic serum, super anti-aging serum, and glow drops.
If you’re looking for a one-and-done serum that works for all skin types, this black elixir is it. It has bifidus prebiotic, hyaluronic acid, and vitamin C that work to strengthen the skin’s moisture barrier and give a smooth and hydrated complexion. Also, mark your cal for August 3 because the whole brand will be 25% off.
A super-rich body lotion is a must in my post-shower routine. This one features clean ingredients including squalane, cocoa butter, almond oil, and avocado oil to leave skin feeling baby soft. I’m grabbing one of these eco-friendly refill pouches for when I run out of the full size. The whole brand is 25% off on July 20, so that’s a good time to stock up.

Emma is a beauty editor on the branded content team. She’s a passionate writer who loves all things beauty, wellness, and personal growth. Before pursuing writing, she worked in influencer marketing at Gallery Media Group, which owns digital brand PureWow. She lives in New York City, where you can usually find her running to a Pilates class or sipping on a green juice in the park.
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